The Business Environment: Themes and Issues in a Globalizing World

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9780199661381: The Business Environment: Themes and Issues in a Globalizing World
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The third edition of this successful text builds on its unique and stimulating approach to the business environment, expanding its well-received structure to encompass a more international perspective. Part One outlines the classic 'PESTLE' structure, while Part Two explores key issues such as globalization, sustainability, equal opportunities, and entrepreneurship. Written in a highly engaging and accessible style, the book introduces students to critical thinking via the 'stop and think' boxes. The coherent themes running throughout the book enable students to gain a holistic understanding of the business environment with an integrated global focus.

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About the Author:

Dr Paul Wetherly is Reader in Politics at Leeds Metropolitan University. He is module leader for Business Environment, which he has taught for several years. Paul's research interests include New Labour/Third Way and state theory, and he has many publications in these fields. Dorron Otter is
Subject Group Leader, Economics and International Business at Leeds Metropolitan University. His principal teaching and research interests are in the field of political economy, particularly in relation to development and global justice.

Review:

"What differentiates the book is the application of theory to topical case studies, which gives the book a fresh, contemporary perspective. This approach enables students to effectively contextualise challenging subject matter. The structure of introducing the environmental factors in part
one followed by the exploration and application of them to key global and national issues in part two is a fantastic approach"
--Giles McClelland, University of Central Lancashire

"I have yet to come across an alternative Business Environment textbook to rival Wetherly and Otter."
--Dr Jan Green, Glyndwr University

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