Media of Mass Communication, Books a la Carte Edition (11th Edition)

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9780205244546: Media of Mass Communication, Books a la Carte Edition (11th Edition)

This Books á la Carte Edition is an unbound, three-hole punched, loose-leaf version of the textbook and provides students the opportunity to personalize their book by incorporating their own notes and taking only the portion of the book they need to class – all at a fraction of the bound book price.

 

Updated in its eleventh edition, The Media of Mass Communication engages readers in the pursuit of greater media literacy and provides accessible insight into the important issues that confront students as consumers and purveyors of mass media. Through exceptional coverage of contemporary media issues and trends, including the on-going transformations in mass media, this text balances the principles and foundations of media literacy with lively examples, streamlined coverage, and a robust media package.

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Vivian, John
Published by Pearson (2012)
ISBN 10: 0205244548 ISBN 13: 9780205244546
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Book Description Pearson, 2012. Loose Leaf. Book Condition: New. Never used!. Bookseller Inventory # P110205244548

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Vivian, John
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ISBN 10: 0205244548 ISBN 13: 9780205244546
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Book Description Pearson College Div, 2012. Hardcover. Book Condition: Brand New. 11 lslf edition. 504 pages. 10.70x8.30x0.70 inches. In Stock. Bookseller Inventory # 0205244548

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