Broadcast/Broadband Copywriting is the most widely used book for learning how to write all types of copy for the electronic media. This book addresses the fundamental rules and techniques common to electronic media scripting with a depth of coverage unmatched by other texts, but without assuming any prior media writing, production, or advertising experience on the part of the reader.
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Book Description Prentice Hall. Book Condition: New. Brand New. Bookseller Inventory # 0205674526
Book Description Pearson, 2009. Paperback. Book Condition: New. Never used!. Bookseller Inventory # P110205674526
Book Description Pearson, 2009. Paperback. Book Condition: New. 8. Bookseller Inventory # DADAX0205674526
Book Description Allyn & Bacon, 2009. Paperback. Book Condition: Brand New. 8th edition. 492 pages. 8.75x6.75x1.00 inches. In Stock. Bookseller Inventory # zk0205674526
Book Description Pearson, 2009. Book Condition: New. Brand new! Please provide a physical shipping address. Bookseller Inventory # 9780205674527
Book Description Pearson. PAPERBACK. Book Condition: New. 0205674526 New US Edition Textbook, Ships with Emailed Tracking from USA. Bookseller Inventory # Z0205674526ZN
Book Description Allyn & Bacon 2009-07-25, 2009. Paperback. Book Condition: New. 8. 0205674526. Bookseller Inventory # 555277