Items related to eBusiness
E-Business provides a balanced, holistic overview of the phenomenon of e-business and its role in transforming organizations. It takes a world-wide perspective and discusses the impact of ICT (information and communication technology) within both the private and public sectors. A strong underpinning in systems thinking is used throughout to demonstrate the practical implications of this phenomenon for modern organizations. Each chapter integrates with a model of e-business presented at the start. Chapters are designed as learning units and include spider diagrams, examples, reflective questions, cases and activities. Also available is a companion website with extra features to accompany the text, please take a look by clicking below - http://www.palgrave.com/business/beynon-davies/
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From the Back Cover:
The second edition of eBusiness provides a balanced coverage of electronic business and its role in the transformation of organisations. It takes a worldwide perspective and discusses the increasing role of information and communication technologies within both private and public sector organisations. A strong underpinning in theory is used throughout to help understand the practical implications of this important phenomenon. Chapters are integrated around an overview model of eBusiness and contain case material, exercises and reflective points.
New to this edition:
- Revised structure which builds a conception of eBusiness from first principles
- Integrated chapter case studies and revised free-standing international case studies
- Coverage of new topics including mobile commerce, electronic government and cloud computing
- Increased range of learning material in each chapter as well as fully updated online resources
eBusiness is an ideal text for undergraduate, postgraduate and MBA students of e-business.
About the Author:
New to this edition:
- Revised structure which builds a conception of eBusiness from first principles
- Integrated chapter case studies and revised free-standing international case studies
- Coverage of new topics including mobile commerce, electronic government and cloud computing
- Increased range of learning material in each chapter as well as fully updated online resources
eBusiness is an ideal text for undergraduate, postgraduate and MBA students of e-business.
PAUL BEYNON-DAVIES is a professor of Organizational Informatics at Cardiff University Business School, UK.
"About this title" may belong to another edition of this title.
- PublisherRed Globe Press
- Publication date2012
- ISBN 10 0230304567
- ISBN 13 9780230304567
- BindingPaperback
- Edition number2
- Number of pages464
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