Strategic Management of Technology and Innovation

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9780256091281: Strategic Management of Technology and Innovation

A combination of text and cases on technology and innovation, which includes a new section on new products and business, and a number of new cases.

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McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide.

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Robert A. Burgelman
Published by Irwin Professional Publishing (1995)
ISBN 10: 0256091285 ISBN 13: 9780256091281
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Book Description Irwin Professional Publishing, 1995. Textbook Binding. Book Condition: New. New Book. Lightest of shelf/storage wear. SHIPS WITHIN 24 HOURS! Tracking Provided. DHL processing & USPS delivery for an average of 3-5 Day Standard & 2-3 Day Expedited! FREE INSURANCE! Fast & Personal Support! Careful Packaging. No Hassle, Full Refund Return Policy!. Bookseller Inventory # mon0000399996

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Burgelman, Robert A.
Published by Richard D Irwin (1995)
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Book Description Richard D Irwin, 1995. Textbook Binding. Book Condition: New. Bookseller Inventory # P110256091285

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Burgelman, Robert A.
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Robert A. Burgelman
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Burgelman, Robert A.
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