Mastering Entrepreneurship: your single source guide to becoming a master of entrepreneurship

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9780273649281: Mastering Entrepreneurship: your single source guide to becoming a master of entrepreneurship

Mastering Entrepreneurship appears at a time of unprecedented technological advice and amid an upsurge of entrepreneurial activity around the globe, coming together in the world of the dotcom start-up. It fully captures the mood, explaining and detailing what has, is and will happen in a new section devoted to e-business start-ups. Mastering Entrepreneurship is written for potential entrepreneurs, existing entrepreneurs, investors, advisors, business partners and policy-makers. Covering entrepreneurship in its fullest sense, from starting up to managing growth, from conception creation to capturing value.

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From the Back Cover:

Business start-up fever is more acute than ever. Never, it seems, have more people been starting their own companie, particularly to exploit the World Wide Web. And never have so many been prepared to back and support them.

Developed from the successful series run in the Financial Times newspaper, and following on from the best-selling Mastering Enterprise, Mastering Entrepreneurship brings you the latest thinking from the best brains in the world, to help you make your way as an entrepreneur and realize the potential of every business opportunity you see. It shows you the different routes available and covers all the issues from original concept to capturing the value of your enterprise.

Mastering Entrepreneurship appears at a time of unprecedented technological advance and amid an upsurge of entrepreneurial activity around the globe, epitomized by the dot.com strart-ups. It fully captures the mood, explaining and detailing what has, is, and will happen in a new section devoted to e-business start-ups.

Being an entrepreneur is not restricted to people who start their own businesses. Entrepreneurial spirit exists in all industries and at all levels of the career ladder.

So go ahead and realize your dreams. Make the most of the current environment for business opportunities with the book that shows you how to become a master entrepreneur.

About the Author:

Sue Birley lectures at Imperial College London and is a non-executive board member of NatWest.

Daniel Muzyka is Dean of the Department of Commerce and Business Administration at the University of British Columbia, Canada.

"About this title" may belong to another edition of this title.

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Sue Birley; Daniel Muzyka
Published by FT Press (2000)
ISBN 10: 0273649280 ISBN 13: 9780273649281
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Birley, Sue, Muzyka, Daniel
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Birley, Sue; Muzyka, Daniel F.
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Book Description Financial Times/Prentice Hall, Australia, 2000. Soft cover. Book Condition: New. 418 Pages. ** Signed by Daniel Muzyka. ** Book Description: Strike out and realize your dreams. Discover how to become a master entrepreneur with this comprehensive book. Being an entrepreneur is not restricted to people who start their own businesses. Entrepreneurial spirit exists in all industries and at all levels of the career ladder so get out there and find the entrepreneur in you with the help of this book. Mastering Entrepreneurship encourages you to realize the potential of the business opportunities you see. It guides you along the different routes to becoming an entrepreneur and explores all the issues from original concept to capturing the full value of your enterprise. Here is your single-source guide to becoming a master of entrepreneurship. Mastering Entrepreneurship brings you the latest thinking from the best business minds around the world, including-Dan Muzyka on spotting the market opportunity Neil Churchill on to grow or not to grow William Bygrave on start-up cash Howard Stevenson on the six dimensions of entrepreneurship Alden Lank on family businesses David Norburn on business co-operation Benoit Leleux on resourcing Max Boisot on corporate cultures Manfred Kets de Vries on behavior traits Cary Cooper on team spirit Jean-Louis Barsoux on catching customers on the web Zenas Block on stimuli and stumbling blocks Pedro Nueno on China What s inside-"Entrepreneurs learn to use other people s resources well and to decide over time what resources they need to bring in-house. " Howard Stevenson, p 11 "Successful entrepreneurs show genius at unlocking value tied up in under-utilized assets. " Rita Gunther McGrath, p 43 "Entrepreneurs are in a business to build value. The question is-how much value is actually being built? " Herwig Langohr, p 135 "There is no question that the pressures are heavy and constant, and decisions have to be made with the reactions of a fighter pilot one of the keys to survival and success is for the entrepreneur to find a way to achieve some sense of balance in his or her life. " Robert Johnson, p 167 "Networking allows entrepreneurs to enlarge their span of action, gain access to resources and opportunities otherwise unavailable, and avoid obstacles. " Howard Aldrich and Amanda Brickman Elam, p 175 "Why are entrepreneurs pushing their ventures into international markets earlier and with greater involvement? The answer is two-fold-enabling factors, and necessity. " Patricia McDougall, Rodney Shrader and Benjamin Oviatt, p 249 Book Info: (Financial Times, Pearson Education) Brings the reader the latest ideas on how to realize personal potential as an entrepreneur. Text shows what routes are available and covers all of the issues from the original concept to capturing the value of the entrepreneurial enterprise. Softcover. From the Back Cover: Business start-up fever is more acute than ever. Never, it seems, have more people been starting their own companie, particularly to exploit the World Wide Web. And never have so many been prepared to back and support them. Developed from the successful series run in the Financial Times newspaper, and following on from the best-selling Mastering Enterprise, Mastering Entrepreneurship brings you the latest thinking from the best brains in the world, to help you make your way as an entrepreneur and realize the potential of every business opportunity you see. It shows you the different routes available and covers all the issues from original concept to capturing the value of your enterprise. Mastering Entrepreneurship appears at a time of unprecedented technological advance and amid an upsurge of entrepreneurial activity around the globe, epitomized by the Com strart-ups. It fully captures the mood, explaining and detailing what has, is, and will happen in a new section devoted to e-business start-ups. Being an entrepreneur is not restricted to people who start their own businesses. Entrepreneurial spirit exists in all industries and at all levels of. Signed by Author(s). Bookseller Inventory # ABE-1021558459

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Birley, Sue; Muzyka, Daniel
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SueBirley; Muzyka Daniel
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Book Description Financial Times Prentice Hall, 2000. Book Condition: New. This item is printed on demand for shipment within 3 working days. Bookseller Inventory # GM9780273649281

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