The Mechanical Smile: Modernism and the First Fashion Shows in France and America, 1900-1929

4.33 avg rating
( 6 ratings by Goodreads )
 
9780300189537: The Mechanical Smile: Modernism and the First Fashion Shows in France and America, 1900-1929

In the early 20th century, the desire to see clothing in motion flourished on both sides of the Atlantic: models tangoed, slithered, swaggered, and undulated before customers in couture houses and department stores. The Mechanical Smile traces the history of the earliest fashion shows in France and the United States from their origins in the 1880s to 1929, situating them in the context of modernism and the rationalization of the body. Fashion shows came into being concurrently with film, and this book explores the connections between fashion and early cinema, which arguably functioned as what Walter Benjamin called “new velocities”—forces that altered the rhythms of modern life.

Using significant new archival evidence, The Mechanical Smile shows how so-called “mannequin parades” employed the visual language of modernism to translate business and management methods into visual seduction. Caroline Evans, a leading fashion historian, argues for an expanded definition of modernism as both gestural and performative, drawing on literary and performance theory rather than relying on art and design history. The fashion show, Evans posits, is a singular nodal point where the disparate histories of commerce, modernism, gender, and the body converge.

"synopsis" may belong to another edition of this title.

Book Description:

A leading fashion historian gives a fascinating account of early fashion shows in France and the United States and how the evolution of these events intersected with emerging forms of popular culture, such as the dance craze, sport and film.

About the Author:

Caroline Evans is professor of fashion history and theory at Central Saint Martins College of Arts and Design, a constituent college of the University of the Arts London, as well as a visiting professor at the Centre for Fashion Studies, Stockholm University.

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

Evans, Caroline
Published by Yale University Press
ISBN 10: 0300189532 ISBN 13: 9780300189537
New Hardcover Quantity Available: 5
Seller:
Rating
[?]

Book Description Yale University Press. Book Condition: New. Fine. Cloth, D-j. 2013. In publisher's shrinkwrap. Originally published at $65. Bookseller Inventory # W87992a

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 19.75
Convert Currency

Add to Basket

Shipping: US$ 4.00
Within U.S.A.
Destination, Rates & Speeds

2.

Caroline Evans
Published by Yale University Press, United States (2013)
ISBN 10: 0300189532 ISBN 13: 9780300189537
New Hardcover Quantity Available: 10
Seller:
The Book Depository US
(London, United Kingdom)
Rating
[?]

Book Description Yale University Press, United States, 2013. Hardback. Book Condition: New. Language: English . Brand New Book. In the early 20th century, the desire to see clothing in motion flourished on both sides of the Atlantic: models tangoed, slithered, swaggered, and undulated before customers in couture houses and department stores. The Mechanical Smile traces the history of the earliest fashion shows in France and the United States from their origins in the 1880s to 1929, situating them in the context of modernism and the rationalization of the body. Fashion shows came into being concurrently with film, and this book explores the connections between fashion and early cinema, which arguably functioned as what Walter Benjamin called new velocities -forces that altered the rhythms of modern life. Using significant new archival evidence, The Mechanical Smile shows how so-called mannequin parades employed the visual language of modernism to translate business and management methods into visual seduction. Caroline Evans, a leading fashion historian, argues for an expanded definition of modernism as both gestural and performative, drawing on literary and performance theory rather than relying on art and design history. The fashion show, Evans posits, is a singular nodal point where the disparate histories of commerce, modernism, gender, and the body converge. Bookseller Inventory # POW9780300189537

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 34.72
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

3.

Caroline Evans
Published by Yale University Press (2013)
ISBN 10: 0300189532 ISBN 13: 9780300189537
New Hardcover Quantity Available: 1
Seller:
Irish Booksellers
(Rumford, ME, U.S.A.)
Rating
[?]

Book Description Yale University Press, 2013. Hardcover. Book Condition: New. book. Bookseller Inventory # M0300189532

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 35.15
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

4.

Caroline Evans
Published by Yale University Press, United States (2013)
ISBN 10: 0300189532 ISBN 13: 9780300189537
New Hardcover Quantity Available: 10
Seller:
The Book Depository
(London, United Kingdom)
Rating
[?]

Book Description Yale University Press, United States, 2013. Hardback. Book Condition: New. Language: English . Brand New Book. In the early 20th century, the desire to see clothing in motion flourished on both sides of the Atlantic: models tangoed, slithered, swaggered, and undulated before customers in couture houses and department stores. The Mechanical Smile traces the history of the earliest fashion shows in France and the United States from their origins in the 1880s to 1929, situating them in the context of modernism and the rationalization of the body. Fashion shows came into being concurrently with film, and this book explores the connections between fashion and early cinema, which arguably functioned as what Walter Benjamin called new velocities -forces that altered the rhythms of modern life. Using significant new archival evidence, The Mechanical Smile shows how so-called mannequin parades employed the visual language of modernism to translate business and management methods into visual seduction. Caroline Evans, a leading fashion historian, argues for an expanded definition of modernism as both gestural and performative, drawing on literary and performance theory rather than relying on art and design history. The fashion show, Evans posits, is a singular nodal point where the disparate histories of commerce, modernism, gender, and the body converge. Bookseller Inventory # POW9780300189537

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 35.68
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

5.

Evans, Caroline
Published by YALE University Press
ISBN 10: 0300189532 ISBN 13: 9780300189537
New Quantity Available: > 20
Seller:
INDOO
(Avenel, NJ, U.S.A.)
Rating
[?]

Book Description YALE University Press. Book Condition: New. Brand New. Bookseller Inventory # 0300189532

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 46.02
Convert Currency

Add to Basket

Shipping: US$ 3.50
Within U.S.A.
Destination, Rates & Speeds

6.

Evans, Caroline
Published by Yale University Press (2013)
ISBN 10: 0300189532 ISBN 13: 9780300189537
New Quantity Available: > 20
Seller:
Books2Anywhere
(Fairford, GLOS, United Kingdom)
Rating
[?]

Book Description Yale University Press, 2013. HRD. Book Condition: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Bookseller Inventory # WY-9780300189537

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 41.19
Convert Currency

Add to Basket

Shipping: US$ 12.01
From United Kingdom to U.S.A.
Destination, Rates & Speeds

7.

Evans, Caroline
Published by Yale University Press (2013)
ISBN 10: 0300189532 ISBN 13: 9780300189537
New Hardcover Quantity Available: 2
Seller:
Murray Media
(North Miami Beach, FL, U.S.A.)
Rating
[?]

Book Description Yale University Press, 2013. Hardcover. Book Condition: New. Never used!. Bookseller Inventory # P110300189532

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 55.87
Convert Currency

Add to Basket

Shipping: US$ 1.99
Within U.S.A.
Destination, Rates & Speeds

8.

Caroline Evans
Published by Yale University Press 2013-06-14, New Haven (2013)
ISBN 10: 0300189532 ISBN 13: 9780300189537
New Hardcover Quantity Available: > 20
Seller:
Blackwell's
(Oxford, OX, United Kingdom)
Rating
[?]

Book Description Yale University Press 2013-06-14, New Haven, 2013. hardback. Book Condition: New. Bookseller Inventory # 9780300189537

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 50.85
Convert Currency

Add to Basket

Shipping: US$ 8.01
From United Kingdom to U.S.A.
Destination, Rates & Speeds

9.

Caroline Evans
ISBN 10: 0300189532 ISBN 13: 9780300189537
New Quantity Available: 1
Seller:
Speedy Hen LLC
(Sunrise, FL, U.S.A.)
Rating
[?]

Book Description Book Condition: New. Bookseller Inventory # ST0300189532. Bookseller Inventory # ST0300189532

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 64.46
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

10.

Caroline Evans
Published by Yale University Press, United States (2013)
ISBN 10: 0300189532 ISBN 13: 9780300189537
New Hardcover Quantity Available: 10
Seller:
Book Depository hard to find
(London, United Kingdom)
Rating
[?]

Book Description Yale University Press, United States, 2013. Hardback. Book Condition: New. Language: English . This book usually ship within 10-15 business days and we will endeavor to dispatch orders quicker than this where possible. Brand New Book. In the early 20th century, the desire to see clothing in motion flourished on both sides of the Atlantic: models tangoed, slithered, swaggered, and undulated before customers in couture houses and department stores. The Mechanical Smile traces the history of the earliest fashion shows in France and the United States from their origins in the 1880s to 1929, situating them in the context of modernism and the rationalization of the body. Fashion shows came into being concurrently with film, and this book explores the connections between fashion and early cinema, which arguably functioned as what Walter Benjamin called new velocities -forces that altered the rhythms of modern life. Using significant new archival evidence, The Mechanical Smile shows how so-called mannequin parades employed the visual language of modernism to translate business and management methods into visual seduction. Caroline Evans, a leading fashion historian, argues for an expanded definition of modernism as both gestural and performative, drawing on literary and performance theory rather than relying on art and design history. The fashion show, Evans posits, is a singular nodal point where the disparate histories of commerce, modernism, gender, and the body converge. Bookseller Inventory # BZV9780300189537

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 64.55
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

There are more copies of this book

View all search results for this book