Business Writing: What Works, What Won't

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9780312109486: Business Writing: What Works, What Won't

A thorough, accessible, and results-oriented guidebook intended for today's business environment, Business Writing: What Works, What Won't offers the first and last word on writing memos, business letters, reports, and all other kinds of business documents. Wilma Davidson, a veteran corporate writing coach whose clients have included M&M Mars, Johnson & Johnson, Anheuser-Busch, and several other Fortune 500 companies, uses clear and memorable examples, charts, cartoons, and anecdotes to convey exactly what succeeds--and what fails--in written business communication.

This new edition of Business Writing has been fully revised and updated to cover e-mail, Palm Pilots, and the latest in word processor technology. It will be an indispensable reference for all students of business and management--a book that answers questions about style, provides guidance in matters of grammar, and reveals countless insights about writing with precision, confidence, humor, and eye-catching effectiveness.

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From the Back Cover:

Do your business memos get the results you want? Do you panic when it's time to write the year-end sales report, or that deal-clinching letter to a potential client? If so, you're not alone. Like you, many people who write on the job feel unsure about their skills, and wish there were simple guidelines for getting started and expressing themselves in winning ways. This practical, fun, confidence-boosting guide offers exactly those guidelines. Author Wilma Davidson shares her fifteen years of experience as a corporate writing coach, delivering the essential information, motivation, and inspiration needed to write more effectively on the job. Using dozens of sample letters, memos, and other real-office documents, plus engaging exercises and copious illustrations, Davidson covers every aspect of business writing, from conquering writer's block, to revising first drafts, to finessing the finer points of structure, argument, and style.

About the Author:

Wilma Davidson, Ed. D., is a writing and presentation-skills coach. Her clients include corporations throughout the Fortune 500. She lives in East Greenwich, Rhode Island, and Longboat Key, Florida.

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Book Description St Martin s Press, United States, 1994. Paperback. Book Condition: New. Revised ed.. Language: English . Brand New Book. Do your business memos get the results you want? Do you panic when it s time to write the year-end sales report, or that deal-clinching letter to a potential client? If so, you re not alone. Like you, many people who write on the job feel unsure about their skills, and wish there were simple guidelines for getting started and expressing themselves in winning ways. This practical, fun, confidence-boosting guide offers exactly those guidelines. Author Wilma Davidson shares her fifteen years of experience as a corporate writing coach, delivering the essential information, motivation, and inspiration needed to write more effectively on the job. Using dozens of sample letters, memos, and other real-office documents, plus engaging exercises and copious illustrations, Davidson covers every aspect of business writing, from conquering writer s block, to revising first drafts, to finessing the finer points of structure, argument, and style. Bookseller Inventory # AAC9780312109486

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ISBN 10: 0312109482 ISBN 13: 9780312109486
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Book Description St Martin s Press, United States, 1994. Paperback. Book Condition: New. Revised ed.. Language: English . Brand New Book. Do your business memos get the results you want? Do you panic when it s time to write the year-end sales report, or that deal-clinching letter to a potential client? If so, you re not alone. Like you, many people who write on the job feel unsure about their skills, and wish there were simple guidelines for getting started and expressing themselves in winning ways. This practical, fun, confidence-boosting guide offers exactly those guidelines. Author Wilma Davidson shares her fifteen years of experience as a corporate writing coach, delivering the essential information, motivation, and inspiration needed to write more effectively on the job. Using dozens of sample letters, memos, and other real-office documents, plus engaging exercises and copious illustrations, Davidson covers every aspect of business writing, from conquering writer s block, to revising first drafts, to finessing the finer points of structure, argument, and style. Bookseller Inventory # AAC9780312109486

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