Communication and Persuasion: Psychological Studies of Opinion Change

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9780313233487: Communication and Persuasion: Psychological Studies of Opinion Change

This is a report of a program of coordinated systematic research on variables determining the effects of persuasive communication.

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Carl J. Hovland
Published by Praeger (1982)
ISBN 10: 0313233489 ISBN 13: 9780313233487
New Hardcover Quantity Available: 1
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Irish Booksellers
(Rumford, ME, U.S.A.)
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Book Description Praeger, 1982. Hardcover. Book Condition: New. book. Bookseller Inventory # M0313233489

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