Gitman's Brief Fourth Edition approaches introductory finance with a focused concentration on the fundamental concepts, techniques, and practices of managerial finance. Through a proven, fully integrated learning system, this streamlined text artfully weaves together pedagogy with concepts and practice, providing students with a road map to guide them through the content. Gitman's Fourth Edition stays on the cutting edge with progressive new tools and fresh, thought-provoking content. This revision brings new examples, new pedagogical features, and an increased emphasis on the ethical implications of financial decisions, adding currency and depth to the text's effective, consistent framework for learning. The new focus on ethics explores such provocative topics as trusting bond raters and ethical accounting practices.
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Lawrence J. Gitman received his degrees from Purdue University, the University of Dayton, and the University of Cincinnati. He is currently a professor of finance at San Diego State University, and a prolific author with over forty published articles and several textbooks, including Principles of Managerial Finance, Twelfth Edition, and Principles of Managerial Finance, Brief, Fifth Edition. In addition to teaching, Gitman is also a member of the Certified Financial Planner Board and an associate editor of several journals. He has served on a number of esteemed organizations, including the Academy of Finance Association and the Financial Management Association National Honor Society.
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Book Description Addison Wesley. Hardcover. Book Condition: New. 0321267605 Ships promptly. Bookseller Inventory # GNT4402.2GAGG060517H0617
Book Description Addison Wesley, 2005. Hardcover. Book Condition: New. Never used!. Bookseller Inventory # P110321267605