Basic Economics (with InfoTrac 1-Semester, Economic Applications Online Printed Access Card) - Softcover

Mastrianna, Frank V.

Softcover

ISBN 10: 0324406932 ISBN 13: 9780324406931

Publisher: South-Western College Pub, 2006

Synopsis

Mastering economics has never been easier. BASIC ECONOMICS introduces you to macro and microeconomics in a streamlined, straightforward fashion that makes economics easier to understand. Your purchase includes two time-saving resources: access to InfoTrac College Edition's online university library and online study tools through Economic Applications! With Economic Applications, you'll have online access to study guides and review materials that will help you succeed in the course. And with InfoTrac College Edition, you'll save time, save money--and eliminate the trek to the library. Log in and access a library of more than 5,000 academic and popular magazines, newspapers, and journals.

About this title

About the Author:

Frank V. Mastrianna is Dean Emeritus at Slippery Rock University of Pennsylvania, where he was Dean of the College of Information Sciences and Business Administration for 15 years until 2002, when he retired. He also taught economics at the University of Cincinnati and Xavier University. His areas of interest include microeconomics, industrial organization, managerial economics, and managerial finance, about which he has published articles and presented to both government and business audiences. Dr. Mastrianna has authored and co-authored three textbooks, and serves (or has served) on the boards of directors of the UNIFY Mutual Holding Company, The Union Central Life Insurance Company, The Carillon Investments, The Association of Collegiate Business Schools and Programs, The Pennsylvania Economy League, The Business Assistance Center of Northwest Pennsylvania, The International Academy of Business Disciplines, and The Cincinnati Minority Contractors and Business Assistance Center. He is currently serving on the Board of Directors of the Ameritas Holding Company in Lincoln, Nebraska, and also serves on the Board of Commissioners of the International Academy of Collegiate Schools and Programs Dr. Mastrianna received his A.B. from Xavier University and his M.A., M.C.P., and Ph.D. from the University of Cincinnati.

Review:

"Among the features I like very much in the Mastrianna [text] are the graphs: they are clear, precise and accurate, in one word, great!"

"I found the coverage to be complete, presentation of material to be straightforward and appropriate for this level course. There are a number of interesting, topical applications of the economic principles and theories that add interest to the material and demonstrate to students the application potential. I particularly enjoyed the incorporation of international events and policies."

"The book covers all of the basic information that a survey book should cover. I like the writing style and the general flow of material. It is easy to read and has sufficient coverage of the material."

About this edition

• Publisher: South-Western College Pub
• Publication date: 2006
• ISBN 10: 0324406932
• ISBN 13: 9780324406931
• Binding: Paperback
• Number of pages: 432