"The Management of Strategy: Concepts and Cases, 8e", International Edition, is a comprehensive Strategic Management text that combines proven scholarship; cutting-edge research; a practical global focus; and the most thorough, up-to-date, and relevant business examples and cases available. Now, this trusted business text is enhanced by the addition of powerful new media and technology resources, including an updated video program, CengageNOW online learning tools, and the Business and Company Resource Center (BCRC) - a complete electronic business library that makes in-depth research simple. The highly respected authors, all active teachers and experts in the strategic management field, use a unique model to illustrate how real-world businesses use strategic management to build a sustained competitive advantage. The text includes current and relevant examples, outstanding figures and models, and a wide selection of case studies to give students an effective overview of critical issues they will confront as rising professionals in today's evolving business environment.
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PART I: STRATEGIC INPUTS. 1. Strategic Management and Competitiveness. 2. The External Environment: Opportunities, Threats, Competition, and Competitor Analysis. 3. The Internal Organization: Resources, Capabilities, Competencies, and Competitive Advantages. PART II: FORMULATION OF STRATEGIC ACTIONS. 4. Business-Level Strategy. 5. Competitive Rivalry and Dynamics. 6. Corporate-Level Strategy. 7. Strategic Acquisition and Restructuring. 8. Global Strategy. 9. Cooperative Implications for Strategy. PART III: Implementation of Strategic Actions. 10. Corporate Governance and Ethics. 11. Structure and Controls with Organizations. 12. Leadership Implications for Strategy. 13. Entrepreneurial Implications for Strategy. PART IV: CASES.
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Book Description Cengage Learning. Paperback. Book Condition: Good. Book shows a small amount of wear to cover and binding. Some pages show signs of use. Bookseller Inventory # G0324581270I3N00
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Book Description South Western College, 2008. Paperback. Book Condition: Very Good. Sent within 24 hours. Expedited UK delivery available. Eighth edition. International edition. Bookseller Inventory # BBI2228355
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