Approaches to Media: A Reader (Foundations in Media)

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9780340652299: Approaches to Media: A Reader (Foundations in Media)

This volume illustrates and exemplifies the variety of ways in which the mass media have been researched over the past fifty or more years. It provides extracts from seminal works and relates them to developments in the field as a whole and to later works. The volume identifies the major divisions within the field, including mass society theory, the media effects tradition, political economy, the public sphere, media occupations and professionals, cultural hegemony, feminism, and "new" audience research.

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Oliver Boyd-Barrett and Chris Newbold are both at University of Leicester.

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Published by Bloomsbury Academic (1995)
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Book Description Bloomsbury Publishing PLC, United Kingdom, 1995. Paperback. Book Condition: New. Language: English . Brand New Book ***** Print on Demand *****.This book is one of a series of five Readers which provide a comprehensive series of resources for media studies courses. This volume illustrates and exemplifies the variety of ways in which the mass media have been researched over the past fifty or more years. It provides extracts from seminal works and relates them to developments in the field as a whole and to later works. The volume identifies the major divisions within the field, including mass society theory, the media effects tradition, political economy, the public sphere, media occupations and professionals, cultural hegemony, feminism and new audience research. Bookseller Inventory # APC9780340652299

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Published by Bloomsbury Publishing PLC, United Kingdom (1995)
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Book Description Bloomsbury Publishing PLC, United Kingdom, 1995. Paperback. Book Condition: New. Language: English . Brand New Book ***** Print on Demand *****. This book is one of a series of five Readers which provide a comprehensive series of resources for media studies courses. This volume illustrates and exemplifies the variety of ways in which the mass media have been researched over the past fifty or more years. It provides extracts from seminal works and relates them to developments in the field as a whole and to later works. The volume identifies the major divisions within the field, including mass society theory, the media effects tradition, political economy, the public sphere, media occupations and professionals, cultural hegemony, feminism and new audience research. Bookseller Inventory # APC9780340652299

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