This new edition of the bestselling book by Ian Marcouse and a team of experienced business-studies writers has been fully revised and revamped. Intellingently written, it explains key business principles and concepts in a straightforward way and provides ample opportunity for students to test their learning through exercises and data response questions.
Now in full color, the new edition features:
*a host of topical new case studies
*issues for analysis
*new page design
*interactive Dynamic Learning CD-ROM with additional self-assessment exercises, revision tips, and many other features
"synopsis" may belong to another edition of this title.
Ian Marcouseis Chair of Strategy for Business Studies for a major awarding body and an experienced teacher. He is Founding Editor of Business Review magazine and his previous books include The Complete A-Z Business Studies Handbook.
"About this title" may belong to another edition of this title.
Book Description Oxford University Press, USA, 2010. Spiral-bound. Book Condition: New. Bookseller Inventory # SONG0340975784