Shawn Phillips is an internationally respected strength and fitness expert who has helped athletes, celebrities, and tens of thousands of others over the past twenty years. Now he’s sharing his fresh approach to fitness with everyone. Strength for Life is an easy-to-implement program to help you get in fantastic shape, enjoy abundant energy, and maintain a lean, strong physique–not just for 12 weeks but for the rest of your life.
Let’s face it, with the demands of family, work, and life, many of us simply don’t have the time to stick to a rigorous workout schedule. Through his own life experience, Shawn Phillips has recognized this challenge and risen to it, literally reinventing fitness with a results-oriented program that you can embrace even with your hectic schedule and do either at home or at the gym. Homing in on the idea of building mental and physical strength rather than just sculpting your body, Shawn has pioneered a technique called Focus Intensity Training ™ (FIT), which uses the mind-body connection to yield incredible results. The program features
· a workout plan that can take as little as 35 minutes a day, 3 times a week
· illustrated exercises with clear step-by-step instructions
· 3 workout phases–a 12-day Base Camp pre-training period, a 12-week Transformation Camp, and a year-round continuation plan geared to keep you going strong and vibrant for the rest of your life
· a simple eating plan to fuel your body for optimum energy and performance–one that will free you from dieting forever
· goal-setting exercises to help you achieve lasting motivation and reach your loftiest visions
It’s never too late to get in shape. If you’re in your twenties or thirties, Strength for Life will show you how to achieve peak levels of fitness year after year. For those forty and beyond, you can look forward to recapturing the energy and vitality you thought you had lost. By following Strength for Life, you will make yourself stronger, leaner, sharper, and more confident. As Shawn writes: “Strength is about being more, doing more, giving more. It’s not just surviving; it’s thriving. And most important, strength is about having a reserve, a deeper, fuller capacity of body, mind, heart, and soul.”
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Shawn Phillips is CEO of Phillips Performance Nutrition, maker of the world’s premium total-nutrition shakes. He lives with his wife, son, and daughter in Golden, Colorado.
If the idea of having a lean, strong, beautifully fit body; of feeling great with more energy and even looking years younger grabs your interest–great news: You’ve just taken the first step toward your absolute best life.
Strength for Life contains easy-to-follow proven principles and practices that can empower you to transform your life. Whether you just need to drop a few pounds, sculpt and shape, boost your confidence, lift your energy, or create a brand-new you, I invite you to take the decisive next step with me and dare to discover just how truly amazing looking and feeling great can be.
Perhaps you’re thinking, “Sure, I’d enjoy swapping some weight for shape and I’m in for more energy and self-confidence, but I’ve got to know: What’s it going to take? I’m very busy–there is so little free time. Will this be something I can do? It best be fast and easy or I’ll drop off.”
At one time or another we’ve all felt the draw of the quick fix. The hope is that the picture-perfect body might come in a pill, that you can diet your way thin without exercise, or even that cardio alone can shape your body strong. If you’re still being held back by any of these fitness fantasies, the book you hold in your hands will set you free.
What if forging your body stronger and leaner was something you truly enjoyed doing? There would be no reason to celebrate your remarkable discipline, for you’d look forward to it the way avid golfers do a tee time.
What if I were to show you how to get motivated and stay motivated for a lifetime of strength and fitness?
What if I were to show you how you could fall in love with not just the feeling of being fit but the art of training itself–so that you could have the body, the energy, and all that comes with it–without relying on boatloads of discipline?
Would you step up for that?
What if at the same time you train your body strong, you are also strengthening your capacity to focus and concentrate, becoming more centered, boosting your confidence and performance in work, relationships, and life? Imagine how amazing it could feel to know that your entire life, not just your belt line, is enhanced by your fitness practice.
What if you were to discover a depth and center to strength training that you’ve only associated with yoga and martial arts?
What if I were to show you a surefire way to end dieting, forever. And give you a simple practice that can change your entire relationship with food?
Would that inspire you to commit?
What if you could swap ten pounds of unwanted body fat for three pounds of lean, strong, energy-burning muscle in about 30 minutes per day? What if your new, stronger, leaner body burned more calories driving your car or just sitting each day than it did previously running three to five miles a day?
What if you were to discover that strength training is not just for men or athletes but is the real secret for women to sculpt a shape they previously only dreamed of?
And what if you enjoyed the time economy of stacking the benefits of strengthening your mind while training your body–for double the results? In this time-crunched world, there’s tremendous value to one activity producing multiple benefits.
The breakthrough program I’ve put forth in Strength for Life is going to help you sculpt your body lean and do much more. It’s a guide to life at full strength. I’ll show you how to start strong, get strong, and stay strong by igniting your inner fire of motivation, helping you to channel it, to transform it, and finally to live a transformed life.
THE TRANSFORMATION OF FITNESS
There was a time not long ago when transformation was how butterflies came to be–not how people came out of their shells–when getting fit most commonly involved some wearisome mix of dieting and jogging. The idea that you could radically reshape and revitalize your body without counting calories, without dieting, and with only a brief amount of cardio and strength training, was unheard of. The logic flew in the face of widely accepted reality, which a yet-tobe-well-known fitness expert and author was about to transform.
Armed with volumes of real-world proof in hundreds of visually stunning before and after photos of lives changed, the transformation began in the spring of 1999. By year’s end this fitness book dominated the bookstore aisles where diet books had previously reigned and had risen to #1 on the New York Times bestseller list.
A perennial bestseller since, having sold many millions of copies, Body-for-LIFE is the most successful and arguably the most significant fitness book ever. Millions have been inspired to transform their bodies and lives through this landmark 12-week exercise and nutrition program.
The creator: none other than my brother, Bill Phillips. I’m proud of Bill’s success and privileged to have been a part of a better than decade-long run of success leading a fitness revolution, redefining the way people approach training, nutrition, and life. Along with millions of readers, I owe my brother an enormous debt of gratitude for the pioneering book, the original transformation program, and the mission set forth that he continues today.
If you’ve experienced Body-for-LIFE, you can expect to discover a sense of the familiar in this program. But make no mistake: Strength for Life is a work of my passion, knowledge, and life experience. Unlike the many Body-for-LIFE imitators, this book is more than a lateral move, another sideways step. Rather than simply another take on the 12-week process of transforming your body, Body-for-LIFE’s strong suit, this program elevates and continues to guide those who’ve transformed while bringing an entirely new dimension to the process.
TRANSFORMATION VS. CHANGE
As we near the tenth anniversary of Body-for-LIFE, there’s no debating the fact that it has positively impacted millions of lives. Yet, for all that it’s done, not every person has enjoyed a successful transformation. And even among those who’ve enjoyed remarkable transformations, it’s a small percentage of individuals who have sustained the fitness levels captured in their “after photos.”
I’ve had the pleasure of speaking with hundreds of people and reading thousands of stories of men and women who’ve followed a 12-week Transformation program. Nearly every one of them fit into one of three distinct groups: the Frustrated, the Enthusiasts, and the Transformed.
A common story I hear from people who failed to complete a Transformation is they began week one with great enthusiasm but found themselves drifting away before completion. They speak of struggling with motivation, being too busy, and simply not having the necessary energy.
I call this group the Frustrated, because they carry the burden of believing that they’re part of a small minority who didn’t achieve the success seen in the “before and after” photos. What these readers don’t know is that they had great company and their failure to finish a Transformation is likely not an issue of desire or motivation.
Like the majority of Americans, the Frustrated are often sleep-deprived and eating poorly, which means they are undernourished and overstressed. When they add the physical demands of a Transformation program that would invigorate a “ready” body, their bodies break down rather than become stronger.
Stress and fatigue will silently sabotage even the strongest motivation. As a result, people start skipping workouts and then stop altogether. Sadly, many of these people are left believing they have failed when it’s not their fault at all. Depleted when they began, their bodies incapable of responding to the demands, their wisest path forward would have been a step back– to recover first.
Unfortunately, this deprived, fatigued state is more the rule than the exception. That’s why it’s crucial for everyone to invest a couple short weeks in preparation before embarking on a Transformation.
One of the greatest strengths of Body-for-LIFE is that it inspires rabid enthusiasm. However, elevated by their new body and level of fitness, many people come to the end of the 12-week Transformation and, absent any other course of action, promptly start all over again. And without the necessary down time for full recovery, the very thing that triggers your body to get leaner and stronger can quickly start working against you. As a result, your body begins to break down muscle, dissolving all of your hard-earned achievements.
What Enthusiasts are not aware of is that a Transformation is an intensive period of conditioning designed specifically to transform and is not intended as a sustainable lifestyle. Both physically and mentally demanding, the potential for burnout and overtraining increases with each week one pushes beyond the initial twelve. And doing another Transformation after completing one is like riding the Tour de France back-to-back, a feat even the world’s top cyclists would not attempt.
A simple course of action can help Enthusiasts maintain the progress they enjoyed in their Transformation and keep their momentum going strong. More on this in a moment.
The most fascinating group of the three are those who didn’t just change their body and snap a photo. In the process of Transformation something clicked inside–they truly Transformed.
It’s important to note here that there is a difference between change and Transformation. Where change is change, I define Transformation as “significant and lasting change.” It’s change that doesn’t snap back to the way it was before. Take, for example, learning to read–that’s transformative. You don’t go back to the way you were before, being unable to read.
A Transformed person has become a strong positive force, continually striving to improve. They are on a quest for growth, and it’s no longer an effort–for being their best has become the way they do life.
The unique experience of each of these groups has provided valuable lessons and inspired the total Transformation solution that is Strength for Life: Start Strong, Get Strong, and Stay Strong.
THE THREE PHASES TO FULL STRENGTH
To maximize your Transformation and support your continuing success, the Strength for Life program provides an elegant, sound, three-phase approach. First there’s the vital, yet overlooked, 12-day Start Strong preparation phase that I call Base Camp. This primes your body and mind for the most successful transformation possible. It’s also a time you can use to fully prepare and refine your vision and inspiration for your transformation.
With Base Camp complete, your body rejuvenated, your motivation on high, your goals clearly in view, you charge into Get Strong, the full-strength version of the classic 12-week Transformation program.
Concise, efficient, and effective, this 12-week Transformation Training Camp integrates the clarity and wisdom of the original with a modern-day approach that suits the increasing demands of life at any age–especially the challenges faced by the working adult, parent, and professional.
Now that you’ve discovered the freedom and energy of a renewed life in a rejuvenated body, the next step is to live it. What is it that happens for the Transformed group? How do the switches get flipped in such a way as to create their life anew? In Week 13 and Beyond you and I will cocreate a sustainable plan, a lifestyle that supports the new you and a lifetime of sustainable energy and strength. This is the 12-month Stay Strong phase.
A DECADE OF CHANGE
After a decade of Transformations, much has been learned about training, nutrition, and fitness. Yet the fundamentals of Body-for-LIFE have stood rock-solid, becoming more widely ac-cepted and endorsed by science. Strength for Life embraces the accumulated wisdom while elevating the experience to the next level. It’s a stand-alone system. You need not have mastered Body-for-LIFE or any fitness program to experience success with Strength for Life.
From my vantage point, looking back nearly a decade, I smile thinking about my early experimentation with the training program that became the Body-for-LIFE workout. My office door led to an elaborate, fully equipped gym where, after long days, I relished spending an hour or so training at peak intensity. It was my meditation and my rejuvenation all at once. At that time my training was such that I honestly feared Body-for-LIFE to be overly simplistic. Today, I find myself saluting its simplicity, while embracing even greater simplicity.
Now in my forties, I have a wife, Angie, and my two children, Nathaniel and Lilly, and a new company, Phillips Performance Nutrition. Gone are the days of training and working whenever I chose, for as long as I desired. My life, both more rewarding and more complex than ever, has given me an entirely new understanding of the challenges of staying fit amid the many demands of family and work life that I only thought I understood years ago.
I’ve continued to evolve my nutrition and training to best serve my fitness goals within the context of my life goals. To me, strength is not superficially determined by what I see in the mirror or how many hundreds of pounds I can lift. It’s about feeling great, staying young, and enjoying energy to burn.
That brings me to the central promises of Strength for Life, which are efficiency and effectiveness. From the perspective of an entrepreneur, a father, and a husband–with access to a decade of transformational wisdom and the culmination of my more than twenty years in strength and fitness–this program is designed to provide you with the absolute maximum results in the absolute minimum of time.
At the heart of the Strength for Life program is the revolutionary training system I created that integrates the wisdom and insight embodied in yoga, meditation, and the martial arts with the numerous physical benefits of strength training. Called Focus Intensity Training™ (FIT for short), it is the synthesis of ancient wisdom with modern science into a graceful, powerful, body—mind practice.
The result is an entirely new training experience that is at once more effective, refreshing, and engaging. And while for many people its selling point will be the superior effectiveness and results, the real surprise inside may well be its impact not just on the body, but on your inner state–emotionally uplifting, strengthening your awareness and presence, as well as bolstering your overall well-being. Add to that, as your mental focus develops, you will find yourself training in an enjoyable “flow” state.
Yes, that’s right. In the final analysis it’s all about enjoying the process–having whatever you do regularly bring pleasure. Even training. If there’s one thing...
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Book Description Ballantine Books, 2008. Hardcover. Book Condition: New. book. Bookseller Inventory # M0345498461
Book Description Ballantine Books, 2008. Hardcover. Book Condition: New. Never used!. Bookseller Inventory # P110345498461
Book Description Ballantine Books, 2008. Hardcover. Book Condition: New. Brand New!. Bookseller Inventory # VIB0345498461
Book Description Ballantine Books. Hardcover. Book Condition: New. 0345498461 New Condition. Bookseller Inventory # NEW7.0107817