Simplify: How the Best Businesses in the World Succeed

3.88 avg rating
( 16 ratings by Goodreads )
 
9780349411842: Simplify: How the Best Businesses in the World Succeed

Are you ready to become the next market leader?

Investor and successful entrepreneur Richard Koch and venture capitalist Greg Lockwood have spent years researching what makes successful companies—such as IKEA, Apple, Uber, and Airbnb—achieve game-changing who status. The answer is simple: They Simplify.

Take Your Business from Startup to Game Changer. Start simplifying today.

"synopsis" may belong to another edition of this title.

From the Inside Flap:

Nearly all of the great success stories of the twentieth century right up to the present day are stories of simplifying.

Over the last 40 years Richard Koch has worked to uncover the simple principles and strategies behind every successful business. With the help of venture capitalist Greg Lockwood and supported by research from OC&C Strategy Consultants, Koch has uncovered the one uniting principle behind successful companies such as IKEA, the Boston Consulting Group, Honda, and Uber: Simplify.

Taking the principle one step further, Koch has identified that companies will either be price simplifiers consider flying a budget airline stripped of all the extras that still takes you from point A to point B or proposition simplifiers such as Apple with their easy-to-use products for a large market willing to pay a premium.

In this book, Koch and Lockwood dissect case studies to share the secrets behind the great simplifiers of business. You’ll learn how to:
Decide which simplifying strategy is the best option for your business
Model your business as a price or proposition simplifier
Make your products and services more useful and better looking
Spike demands and create markets that didn’t exist before
Redesign your business process and transform your industry in nine steps
Implement the three fundamental principles to sparking a price revolution

Are you ready to become the next market leader? Start simplifying today.

From the Back Cover:

Take your business from startup to game changer
Investor and successful entrepreneur Richard Koch and venture capitalist Greg Lockwood have spent years researching what makes successful companies—such as IKEA, Apple, Uber, and Airbnb—achieve game-changing status. The answer is simple: They Simplify.

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

Koch, Richard
Published by Piatkus Books
ISBN 10: 0349411840 ISBN 13: 9780349411842
New PAPERBACK Quantity Available: 3
Seller:
IBestBargains, LLC
(Houston, TX, U.S.A.)
Rating
[?]

Book Description Piatkus Books. PAPERBACK. Book Condition: New. 0349411840 Brand New Book in Perfect Condition.Fast Shipping with tracking number. Bookseller Inventory # KEDA-INSTOCK-00794

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 7.40
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds
International Edition
International Edition

2.

Koch, Richard & Lockwood, Greg
Published by Piatkus Books
ISBN 10: 0349411840 ISBN 13: 9780349411842
New PAPERBACK Quantity Available: 3
International Edition
Seller:
Book Arsenal
(Delhi, DELHI, India)
Rating
[?]

Book Description Piatkus Books. PAPERBACK. Book Condition: New. 0349411840 We ship from India. PAPERBACK INTERNATIONAL EDITION Brand New Copy. The ISBN-13 or Cover might be different but content is extactly same. We deliver in 5 - 9 days and actively resolve customer issues. Bookseller Inventory # 0349411840-ABA

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 13.87
Convert Currency

Add to Basket

Shipping: FREE
From India to U.S.A.
Destination, Rates & Speeds

3.

Richard Koch, Greg Lockwood
Published by Little, Brown Book Group, United Kingdom (2016)
ISBN 10: 0349411840 ISBN 13: 9780349411842
New Paperback Quantity Available: 10
Seller:
The Book Depository US
(London, United Kingdom)
Rating
[?]

Book Description Little, Brown Book Group, United Kingdom, 2016. Paperback. Book Condition: New. Language: English . Brand New Book. For the past 40 years Richard Koch has wanted to uncover the simple, elemental, elegant and parsimonious principles that are needed to create great new businesses. To qualify, a principle must be so overwhelmingly powerful that anyone can reliably use it towards extraordinary results. Is there any principle that can tell you how to do that consistently and with a high chance of success? Working with venture capitalist Greg Lockwood, his co-author on SUPERCONNECT, and supported by research from the elite firm of OCC Strategy Consultants, Koch has the answer.The principle Koch and Lockwood have discovered behind extraordinarily successful businesses is simplifying. Some simplify on price - take Ryanair s budget flights which still take you from A to B, but so cheaply that nearly everyone can afford them, multiplying the size of their market - and some simplify on proposition, such as Apple s decision to cut down on the number of their product lines and focus on perfecting only a few devices.With case studies of famous companies in all different industries from finance to fast food, the authors show how anyone can analyse their business s potential to become a simplifier, and which route they should take to maximise the impact. Bookseller Inventory # AA29780349411842

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 14.55
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

4.

Richard Koch, Greg Lockwood
Published by Little, Brown Book Group, United Kingdom (2016)
ISBN 10: 0349411840 ISBN 13: 9780349411842
New Paperback Quantity Available: 10
Seller:
The Book Depository
(London, United Kingdom)
Rating
[?]

Book Description Little, Brown Book Group, United Kingdom, 2016. Paperback. Book Condition: New. Language: English . Brand New Book. For the past 40 years Richard Koch has wanted to uncover the simple, elemental, elegant and parsimonious principles that are needed to create great new businesses. To qualify, a principle must be so overwhelmingly powerful that anyone can reliably use it towards extraordinary results. Is there any principle that can tell you how to do that consistently and with a high chance of success? Working with venture capitalist Greg Lockwood, his co-author on SUPERCONNECT, and supported by research from the elite firm of OCC Strategy Consultants, Koch has the answer.The principle Koch and Lockwood have discovered behind extraordinarily successful businesses is simplifying. Some simplify on price - take Ryanair s budget flights which still take you from A to B, but so cheaply that nearly everyone can afford them, multiplying the size of their market - and some simplify on proposition, such as Apple s decision to cut down on the number of their product lines and focus on perfecting only a few devices.With case studies of famous companies in all different industries from finance to fast food, the authors show how anyone can analyse their business s potential to become a simplifier, and which route they should take to maximise the impact. Bookseller Inventory # AA29780349411842

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 14.98
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

5.

Koch, Richard
Published by Piatkus Books
ISBN 10: 0349411840 ISBN 13: 9780349411842
New PAPERBACK Quantity Available: 10
Seller:
Mediaoutlet12345
(Springfield, VA, U.S.A.)
Rating
[?]

Book Description Piatkus Books. PAPERBACK. Book Condition: New. 0349411840 *BRAND NEW* Ships Same Day or Next!. Bookseller Inventory # SWATI2122647727

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 11.82
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

6.

Koch, Richard
Published by Piatkus Books
ISBN 10: 0349411840 ISBN 13: 9780349411842
New PAPERBACK Quantity Available: 3
Seller:
BookSelectionOZ
(Craigieburn, VIC, Australia)
Rating
[?]

Book Description Piatkus Books. PAPERBACK. Book Condition: New. 0349411840 Brand New Book In Bubble Wrap Packing .We Ship to Worldwide. Bookseller Inventory # DZR-INSTOCK-01129

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 18.16
Convert Currency

Add to Basket

Shipping: FREE
From Australia to U.S.A.
Destination, Rates & Speeds

7.

Koch, Richard & Lockwood, Greg
Published by Piatkus Books
ISBN 10: 0349411840 ISBN 13: 9780349411842
New PAPERBACK Quantity Available: 1
Seller:
Great Book Deals
(PATIALA, PUNJA, India)
Rating
[?]

Book Description Piatkus Books. PAPERBACK. Book Condition: New. 0349411840 New Book. Bookseller Inventory # UNI-PK-9780349411842

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 14.12
Convert Currency

Add to Basket

Shipping: US$ 4.72
From India to U.S.A.
Destination, Rates & Speeds

8.

Koch, Richard & Lockwood, Greg
Published by Piatkus Books
ISBN 10: 0349411840 ISBN 13: 9780349411842
New PAPERBACK Quantity Available: 1
Seller:
Great Book Deals
(PATIALA, PUNJA, India)
Rating
[?]

Book Description Piatkus Books. PAPERBACK. Book Condition: New. 0349411840 New Book. Bookseller Inventory # RDA-PKA367-9780349411842

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 14.12
Convert Currency

Add to Basket

Shipping: US$ 4.72
From India to U.S.A.
Destination, Rates & Speeds

9.

Koch, Richard & Lockwood, Greg
Published by Piatkus Books
ISBN 10: 0349411840 ISBN 13: 9780349411842
New PAPERBACK Quantity Available: 3
Seller:
Newbooks2016
(North Vancouver, BC, Canada)
Rating
[?]

Book Description Piatkus Books. PAPERBACK. Book Condition: New. 0349411840 Brand New Book In Bubble Wrap Packing .Delivery will take 4-10 days. Bookseller Inventory # F-AHR-01091

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 20.26
Convert Currency

Add to Basket

Shipping: FREE
From Canada to U.S.A.
Destination, Rates & Speeds

10.

Koch, Richard, Lockwood, Greg
Published by Piatkus Books
ISBN 10: 0349411840 ISBN 13: 9780349411842
New Softcover Quantity Available: 2
Seller:
Kennys Bookstore
(Olney, MD, U.S.A.)
Rating
[?]

Book Description Piatkus Books. Book Condition: New. The author of THE 80/20 MANAGER reveals the powerful principle of simplifying as a strategy for any company to create new markets and soaring profits. Num Pages: 336 pages, Approx. 25 black and white diagrams. BIC Classification: KJC; KJM. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 153. . . 2016. Paperback. . . . . Books ship from the US and Ireland. Bookseller Inventory # V9780349411842

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 20.44
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

There are more copies of this book

View all search results for this book