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An in-depth look at the science that explains the hidden powers of the five senses and how to harness their potential. In this revealing romp through the mysteries of human perception, University of California psychologist and researcher Lawrence Rosenblum explores the astonishing abilities of the five senses--skills of which most of us are remarkably unaware. Drawing on groundbreaking insights into the brain's plasticity and integrative powers, including findings from his own research, Rosenblum examines how our brains use the subtlest information to perceive the world. A blind person, for example, can "see" through batlike echolocation; a Master Sommelier can actually taste the grape variety, region, and vintage of an obscure wine; and pheromones can subliminally signal a lover's compatibility.
To illustrate these implicit perceptual skills, Rosenblum takes us from the "beep" baseball fields where blind players swing at beeping balls, to a pitch-black restaurant where diners experience taste without the aid of sight. We accompany him on a visit to an Oscar-winning animator who explains how the public's expertise in perceiving faces has made his job so difficult; and a visit with a supermodel to discuss why beautiful faces are irresistible.
New studies have shed light on the surpising power and reach of our senses. It turns out that our brains use entire forms of perceptual information of which we are largely unaware. We can hear things that don't make sounds, feel things without touching them, see things with no form, and smell things that have no discernable odor. Throughout the book, Rosenblum not only illuminates the fascinating science behind our hidden perceptual powers, but demonstrates how increased awareness of these abilities can actually lead us to enhance how we use them.
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Lawrence D. Rosenblum, an award-winning Professor of Psychology at the University of California, Riverside, is the recipient of multiple National Science Foundation and National Institute of Health grants for his research on lipreading and multimodal integration and a grant from the National Federation of the Blind for his research on the audibility of hybrid cars. Rosenblum's work has been featured in The Economist, the New York Times, the Los Angeles Times and on National Public Radio. He lives in Los Angeles with his wife and two children.Review:
An eye-opening look at the mechanics of sight, hearing, smell, taste and touch. We can see speech, hear shapes, touch flavor, taste odors and smell affection. Rosenblum's enthusiasm is contagious and his prose accessible. --Kirkus Reviews
Rosenblum describes in language accessible to lay readers a quirky collection of sensory wonders, which he explains how to duplicate easily. Fans of Pinker's How the Mind Works will find a cousin in this science book for nonscientists. --Library Journal
This terrific book might have been subtitled, Tales of Perceptual Versatility! Combining extraordinary cases, classic studies and the latest reports from the laboratory, See What I'm Saying exposes the psychological dynamics of perception. --Robert Remez, Professor of Psychology, Barnard College and Columbia University, American Association for the Advancement of Science Fellow
In his new book Rosenblum provides hundreds of fascinating examples of the ways in which our sensory entanglements influence our daily lives and make us, well, us. --Scientific American
After reading Rosenblum's captivating book, you will be surprised at how much your senses are capable of. --New Scientist Magazine
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Book Description W. W. Norton & Company, 2010. Condition: New. book. Seller Inventory # M0393067602
Book Description WW Norton & Co. HC. Condition: New. The author, a psychologist and researcher at the University of California, takes us on a journey into the brain, and it's ability to use very small pieces of information from our fives senses to perceive the world around us. He looks at recent studies on the brain's plasticity and integrative powers, as well as his own examples from the field, talking to animators and supermodels, and visiting pitch-black restaurants and beeping baseball fields. Fascinating stuff!. Seller Inventory # Jun12-486 SC005A
Book Description W. W. Norton & Company, 2010. Hardcover. Condition: New. 1. Seller Inventory # DADAX0393067602
Book Description W. W. Norton & Company, 2010. Hardcover. Condition: New. Dust Jacket Condition: New. Aimed at the nonscientist "exposes the psychogical dynamics of perception" 750gms; 1.3 x 9.3 x 6.5 Inches; 350 pages. Seller Inventory # 26425
Book Description W. W. Norton & Company, 2010. Hardcover. Condition: New. Never used!. Seller Inventory # P110393067602
Book Description W W Norton & Co Inc, 2010. Hardcover. Condition: Brand New. 1st edition. 350 pages. 9.50x6.50x1.25 inches. In Stock. Seller Inventory # 0393067602
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Book Description W. W. Norton & Company, 2010. Hardcover. Condition: New. 1. Ships with Tracking Number! INTERNATIONAL WORLDWIDE Shipping available. Buy with confidence, excellent customer service!. Seller Inventory # 0393067602n