Items related to Discourse of Advertising (Interface)

Discourse of Advertising (Interface) - Hardcover

Guy Cook

  • 3.53 out of 5 stars
    38 ratings by Goodreads
 
9780415041706: Discourse of Advertising (Interface)
Hardcover
ISBN 10: 0415041708 ISBN 13: 9780415041706
Publisher: Routledge

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Synopsis

The second-edition of The Discourse of Advertising has been substantially revised and includes new material and advertisements. Cook argues that advertisements are always engaged in a complex interaction with the texts around them-music and images-and the people who make and experience them.

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About the Author

Guy Cook teaches at the University of Reading.

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Publisher
Routledge
Language
English
ISBN 10 
0415041708
ISBN 13 
9780415041706
Binding
Hardcover
Number of pages
250
Rating
  • 3.53 out of 5 stars
    38 ratings by Goodreads

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Other Popular Editions of the Same Title

9780415041713: The Discourse of Advertising

Featured Edition

ISBN 10:  0415041716 ISBN 13:  9780415041713
Publisher: Routledge, 1992
Softcover