Discourse of Advertising (Interface) - Hardcover

Guy Cook

  • 3.53 out of 5 stars
    38 ratings by Goodreads
 
9780415041706: Discourse of Advertising (Interface)
Hardcover
ISBN 10: 0415041708 ISBN 13: 9780415041706
Publisher: Routledge

Synopsis

The second-edition of The Discourse of Advertising has been substantially revised and includes new material and advertisements. Cook argues that advertisements are always engaged in a complex interaction with the texts around them-music and images-and the people who make and experience them.

"synopsis" may belong to another edition of this title.

About the Author

Guy Cook teaches at the University of Reading.

"About this title" may belong to another edition of this title.

Publisher
Routledge
Language
English
ISBN 10 
0415041708
ISBN 13 
9780415041706
Binding
Hardcover
Number of pages
250
Rating
  • 3.53 out of 5 stars
    38 ratings by Goodreads

Other Popular Editions of the Same Title

9780415041713: The Discourse of Advertising

Featured Edition

ISBN 10:  0415041716 ISBN 13:  9780415041713
Publisher: Routledge, 1992
Softcover