Sports are more important than ever socially, economically and culturally. As well as embodying cherished values and ideals, sports now reflect many of the worries of wider society. Drugs, racism, corruption and violence are all now major concerns and our experience of sport is increasingly subject to a gigantic industry made up of owners, players, sports goods manufacturers, television networks and corporate sponsors.
In this newly expanded edition of Making Sense of Sports, Cashmore addresses all these issues as well as the more basic questions about the history of sports, its social context and possible future development. Among the new editions other themes are:
* the body, how it works and why it is more cultural than natural
* why women continue to be devalued and depreciated by sports
* Nike, globalization and the sports industry
* art and how it reflects changing conceptions of sports.
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Ellis Cashmore is Professor of Culture, Media and Sport at Staffordshire University's Faculty of Health. Prior to this he was Professor of Sociology at the University of Tampa, Florida, and Lecturer in Sociology at the University of Hong Kong. Previous publications include, Martin Scorsese's America (Polity Press, 2009), Sport and Exercise Psychology: The Key Concepts (Routledge, 2008) and Celebrity/Culture (Routledge, 2006).About the Author:
Ellis Cashmore is Professor of Media and Sport at the School of Health, University of Staffordshire, UK.
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Book Description Routledge, 2000. Paperback. Book Condition: New. 3. Bookseller Inventory # DADAX0415213835
Book Description Routledge, 2000. Paperback. Book Condition: New. book. Bookseller Inventory # 415213835
Book Description Routledge, 2000. Paperback. Book Condition: New. book. Bookseller Inventory # 0415213835