Google Bombs, Astroturf, and Cloaked Sites: Propoganda in the Digital Era (Framing 21st Century Social Issues)

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9780415808187: Google Bombs, Astroturf, and Cloaked Sites: Propoganda in the Digital Era (Framing 21st Century Social Issues)

The Internet makes it quick and easy to find information. Yet, at the same time, search engines, web addresses (URLs) and graphic user interfaces represent a new kind of battleground over ideas and politics— just ask George W. Bush who got "google bombed" as a "miserable failure" or ask Rick Santorum about his "Google problem." Google Bombs, Cloaked Sites and Astroturf: Propaganda in the Digital Era examines the way that individuals, groups, political parties and corporations use a variety of clever, even sneaky, new media tools and strategies to shape public debate and push forward a particular political agenda.

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