MediaWriting: Print, Broadcast, and Public Relations

3 avg rating
( 2 ratings by Goodreads )
 
9780415888035: MediaWriting: Print, Broadcast, and Public Relations

MediaWriting is an introductory, hands-on textbook for students preparing to write in the current multimedia environment. Rather than just talk about the differences among the styles of print, broadcast, and public relations, MediaWriting sythensizes and integrates them, while weaving in basic principles of Internet writing and social media reporting.

Complete with real-world examples, practical writing exercises, and tips and information for entering into the profession, MediaWriting continues to give students the tools they need to become a successful media writer. The new edition has been extensively rewritten to reflect the dynamic nature of the profession, paying significant attention to how the Internet and social media have become essential communication tools for print and broadcast journalists, and public relations professionals.

Further updates and features include:

  • Increased attention to computer-assisted reporting, the preparation of online copy, and social media applications
  • Two new chapters on lead writing and new new media
  • A separate chapter focused solely on ethics
  • Explanatory "how to" boxes that help students understand and retain main themes
  • Illustrative "It Happened to Me" vignettes from the authors’ professional experiences
  • Discussion questions and exercises at the end of every chapter
  • Suggested readings that highlight biographies, books, and websites that expand the scope and definition of professionalism

In addition to new multimedia elements, the fourth edition’s companion website features enhanced resources for both students and instructors, including chapter overviews, writing tips, a test bank, sample critiques, and a sample syllabus.

"synopsis" may belong to another edition of this title.

About the Author:

W. Richard Whitaker is Professor Emeritus of Journalism and Broadcasting at Buffalo State College (SUNY).

Janet E. Ramsey is Distinguished Service Professor and Dean Emerita at Buffalo State (SUNY).

Ronald D. Smith is Professor of Public Communication and former Chair of the Communication Department at Buffalo State (SUNY).

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

W. Richard Whitaker
ISBN 10: 0415888034 ISBN 13: 9780415888035
New Quantity Available: 2
Seller
Rem Distributors
(NORWALK, CT, U.S.A.)
Rating
[?]

Book Description Book Condition: New. Dust Jacket Condition: New. Shipped promptly and delivered within 3 to 5 working days. For PO BOX, APO, FPO and Puerto Rico addresses delivery done in 20 to 25 working days. Serving customers since 2006. Thousand of satisfied customers!. Bookseller Inventory # EXC_9780415888035_T&F27022K17_43

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 46.61
Convert Currency

Add to Basket

Shipping: US$ 3.95
Within U.S.A.
Destination, Rates & Speeds

2.

W. Richard Whitaker
ISBN 10: 0415888034 ISBN 13: 9780415888035
New Quantity Available: 1
Seller
Bookshub
(Karol Bagh, India)
Rating
[?]

Book Description Book Condition: New. New. US edition. Perfect condition. Customer satisfaction our priority. Bookseller Inventory # ABE-FEB-42091

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 55.00
Convert Currency

Add to Basket

Shipping: FREE
From India to U.S.A.
Destination, Rates & Speeds

3.

W. Richard Whitaker
ISBN 10: 0415888034 ISBN 13: 9780415888035
New Quantity Available: 1
Seller
EBOOKSTORE2010
(New Delhi, ND, India)
Rating
[?]

Book Description Book Condition: Brand New. New. US edition. Customer Satisfaction guaranteed!!. Bookseller Inventory # SHUB42091

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 55.05
Convert Currency

Add to Basket

Shipping: FREE
From India to U.S.A.
Destination, Rates & Speeds

4.

W. Richard Whitaker, Janet E. Ramsey, Ronald D. Smith
Published by Taylor Francis Ltd, United Kingdom (2012)
ISBN 10: 0415888034 ISBN 13: 9780415888035
New Paperback Quantity Available: 1
Seller
The Book Depository US
(London, United Kingdom)
Rating
[?]

Book Description Taylor Francis Ltd, United Kingdom, 2012. Paperback. Book Condition: New. 4th Revised edition. Language: English . Brand New Book. MediaWriting is an introductory, hands-on textbook for students preparing to write in the current multimedia environment. Rather than just talk about the differences among the styles of print, broadcast, and public relations, MediaWriting sythensizes and integrates them, while weaving in basic principles of Internet writing and social media reporting. Complete with real-world examples, practical writing exercises, and tips and information for entering into the profession, MediaWriting continues to give students the tools they need to become a successful media writer. The new edition has been extensively rewritten to reflect the dynamic nature of the profession, paying significant attention to how the Internet and social media have become essential communication tools for print and broadcast journalists, and public relations professionals. Further updates and features include: * Increased attention to computer-assisted reporting, the preparation of online copy, and social media applications * Two new chapters on lead writing and new new media * A separate chapter focused solely on ethics * Explanatory how to boxes that help students understand and retain main themes * Illustrative It Happened to Me vignettes from the authors professional experiences * Discussion questions and exercises at the end of every chapter * Suggested readings that highlight biographies, books, and websites that expand the scope and definition of professionalism In addition to new multimedia elements, the fourth edition s companion website features enhanced resources for both students and instructors, including chapter overviews, writing tips, a test bank, sample critiques, and a sample syllabus. Bookseller Inventory # AA69780415888035

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 57.72
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

5.

W. Richard Whitaker
ISBN 10: 0415888034 ISBN 13: 9780415888035
New Quantity Available: 1
Seller
Basi6 International
(Irving, TX, U.S.A.)
Rating
[?]

Book Description Book Condition: Brand New. New, US edition. Excellent Customer Service. Bookseller Inventory # ABEUSA-42091

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 57.91
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

6.

W. Richard Whitaker, Janet E. Ramsey, Ronald D. Smith
Published by Taylor and Francis 2012-02-09, New York |London (2012)
ISBN 10: 0415888034 ISBN 13: 9780415888035
New paperback Quantity Available: 5
Seller
Blackwell's
(Oxford, OX, United Kingdom)
Rating
[?]

Book Description Taylor and Francis 2012-02-09, New York |London, 2012. paperback. Book Condition: New. Bookseller Inventory # 9780415888035

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 55.40
Convert Currency

Add to Basket

Shipping: US$ 3.86
From United Kingdom to U.S.A.
Destination, Rates & Speeds

7.

W. Richard Whitaker, Janet E. Ramsey, Ronald D. Smith
Published by Taylor Francis Ltd, United Kingdom (2012)
ISBN 10: 0415888034 ISBN 13: 9780415888035
New Paperback Quantity Available: 1
Seller
The Book Depository
(London, United Kingdom)
Rating
[?]

Book Description Taylor Francis Ltd, United Kingdom, 2012. Paperback. Book Condition: New. 4th Revised edition. Language: English . Brand New Book. MediaWriting is an introductory, hands-on textbook for students preparing to write in the current multimedia environment. Rather than just talk about the differences among the styles of print, broadcast, and public relations, MediaWriting sythensizes and integrates them, while weaving in basic principles of Internet writing and social media reporting. Complete with real-world examples, practical writing exercises, and tips and information for entering into the profession, MediaWriting continues to give students the tools they need to become a successful media writer. The new edition has been extensively rewritten to reflect the dynamic nature of the profession, paying significant attention to how the Internet and social media have become essential communication tools for print and broadcast journalists, and public relations professionals.Further updates and features include: * Increased attention to computer-assisted reporting, the preparation of online copy, and social media applications * Two new chapters on lead writing and new new media * A separate chapter focused solely on ethics * Explanatory how to boxes that help students understand and retain main themes * Illustrative It Happened to Me vignettes from the authors professional experiences * Discussion questions and exercises at the end of every chapter * Suggested readings that highlight biographies, books, and websites that expand the scope and definition of professionalism In addition to new multimedia elements, the fourth edition s companion website features enhanced resources for both students and instructors, including chapter overviews, writing tips, a test bank, sample critiques, and a sample syllabus. Bookseller Inventory # AA69780415888035

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 59.38
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

8.

W. Richard Whitaker, Janet E. Ramsey, Ronald D. Smith
Published by Routledge (2012)
ISBN 10: 0415888034 ISBN 13: 9780415888035
New Paperback Quantity Available: 1
Seller
Ergodebooks
(RICHMOND, TX, U.S.A.)
Rating
[?]

Book Description Routledge, 2012. Paperback. Book Condition: New. 4. Bookseller Inventory # DADAX0415888034

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 64.44
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

9.

Whitaker, W. Richard; Ramsey, Janet E.; Smith, Ronald D.
Published by Taylor & Francis Ltd (2012)
ISBN 10: 0415888034 ISBN 13: 9780415888035
New Softcover Quantity Available: 1
Rating
[?]

Book Description Taylor & Francis Ltd, 2012. Book Condition: New. Num Pages: 400 pages, Illustrations. BIC Classification: CBWJ; JFD; KJSP. Category: (P) Professional & Vocational. Dimension: 233 x 186 x 24. Weight in Grams: 744. . 2012. 4th Edition. Paperback. . . . . . Bookseller Inventory # V9780415888035

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 69.72
Convert Currency

Add to Basket

Shipping: FREE
From Ireland to U.S.A.
Destination, Rates & Speeds

10.

Whitaker, W. Richard; Ramsey, Janet E.; Smith, Ronald D.
Published by Taylor & Francis Ltd
ISBN 10: 0415888034 ISBN 13: 9780415888035
New Softcover Quantity Available: 1
Seller
Kennys Bookstore
(Olney, MD, U.S.A.)
Rating
[?]

Book Description Taylor & Francis Ltd. Book Condition: New. Num Pages: 400 pages, Illustrations. BIC Classification: CBWJ; JFD; KJSP. Category: (P) Professional & Vocational. Dimension: 233 x 186 x 24. Weight in Grams: 744. . 2012. 4th Edition. Paperback. . . . . Books ship from the US and Ireland. Bookseller Inventory # V9780415888035

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 70.09
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

There are more copies of this book

View all search results for this book