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This compelling analysis of television provides the student with the theoretical tools necessary for conducting a rigorous analysis of the medium. Accessible but not simplistic, the authors encourage you to challenge the accepted role of TV.
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John Fiske was previously Professor of Communication Arts at the University of Wisconsin-Madison.
John Hartley is Dean of the Creative Industries Faculty at the Queensland Institute of Technology, Australia.
"The New Accents titles are of the highest interest for literary theory and general editor Terence Hawkes represents a guarantee."
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Book Description Methuen young books, 1978. Hardcover. Condition: New. book. Seller Inventory # M0416855806