Travel and tourism is emerging as one of the world's largest and most dynamic industries. This handbook aims to provide guides with a foundation to the tourism and travel industry. It begins with a definition of the various kinds of guides and an overview of guiding throughout history and the world. It then explores and examines the following areas: theories and techniques of learning; research and preparation of travel commentary; assessing and addressing the needs of travellers; leadership skills and group psychology; public speaking and presentation skills; logistics and ethics of lecturing in public places; techniques of interpreting art, architecture and the natural environment; logistics involved in walking and motorized tours; leading extended excursions; multilingual guiding; guiding the disabled; marketing and the business of guiding; professional etiquette and ethics of guiding; trends and the future of guiding.
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Book Description Van Nostrand Reinhold. Hardcover. Book Condition: VERY GOOD. Very Good copy, cover and pages show some wear from reading and storage. Binding may have light creases. Lots of life left in these pages. Bookseller Inventory # 2761234410
Book Description Van Nostrand Reinhold, 1992. Book Condition: Very Good. N/A. Ships from the UK. Former Library book. Great condition for a used book! Minimal wear. Bookseller Inventory # GRP81822568
Book Description Van Nostrand Reinhold, 1992. Hardcover. Book Condition: Very Good. Bookseller Inventory # P020442001487