Butterfly Economics: A New General Theory of Social and Economic Behavior

3.66 avg rating
( 163 ratings by Goodreads )
 
9780465053568: Butterfly Economics: A New General Theory of Social and Economic Behavior
View all copies of this ISBN edition:
 
 

In this cogently and elegantly argued analysis of why human beings persist in engaging in behavior that defies time-honored economic theory, Ormerod also explains why governments and industries throughout the world must completely reconfigure their traditional methods of economic forecasting if they are to succeed and prosper in an increasingly complicated global marketplace.

"synopsis" may belong to another edition of this title.

Review:

In Hollywood, William Goldman's famous dictum that nobody knows anything is accepted as gospel. Nobody can tell you how much a movie will gross before it's released, no matter how big the stars or advertising budget. Compare the box-office receipts of two summer-of-'99 horror movies, if you have any doubt about this law: The Blair Witch Project, with no stars and a small budget, earned far more money than the very expensive, star-driven The Haunting. Yet, in economics, it's assumed that everything boils down to an engineering calculation: Maintain girders A, B, and C, and the roof will never cave in.

Paul Ormerod, author of The Death of Economics (1994), offers a different idea: "In the current state of scientific knowledge, it is simply not possible to carry out forecasts which are systematically accurate over a period of time." The title Butterfly Economics comes from the idea in chaos theory that a butterfly flapping its wings here could cause a hurricane on the other side of the world. It's not that chaos is guaranteed in economics; it's just that we never know when it'll occur, or what will cause it. "Small changes can have big consequences, and vice versa," Ormerod notes. His arguments range far afield. He talks about crime and family structure, biology, fashion, and many other topics seemingly unrelated to economics. But it comes down to this: No matter how you analyze it, human behavior is surprisingly random. And no economic model can account for all of it at any given time.

Butterfly Economics will, of course, be of most use to those with professional interest in the titular topic (economics, that is, not butterflies). But anyone seeking a good read on the vagaries of life might want to give this one a shot. Any author who can analyze the behavior of ants and Hollywood studio executives in successive breaths deserves a wide audience. --Lou Schuler

From the Inside Flap:

an inferior video recording technology, succeed in the marketplace, driving the superior Betamax out of business? Why do big-budget, acclaimed movies sometimes flop at the box office, while low-budget, idiosyncratic films become huge hits? The answers to these questions, says Paul Omerod, remind us that economics is a science based on the workings of human society, as unpredictable an entity as there is. "Conventional economics is mistaken," claimes Omerod, "when it views the economy as a machine, whose behavior, no matter how complicated, is ultimately predictable and controllable."

In this cogently and elegantly argued analysis of why human beings persist in engaging in behavior that defies time-honored economic theory, Omerod also explains why governments and industries throughout the world must completely reconfigure their traditional methods of economic forecasting if they are to succeed and prosper in an increasingly global marketplace.

"About this title" may belong to another edition of this title.

Other Popular Editions of the Same Title

9780375407659: Butterfly Economics: A New General Theory of Social and Economic Behavior

Featured Edition

ISBN 10:  0375407650 ISBN 13:  9780375407659
Publisher: Pantheon, 1999
Hardcover

9780571190058: Butterfly Economics: A New General Theory of Social and Economic Behavior

Panthe..., 1998
Hardcover

Top Search Results from the AbeBooks Marketplace

1.

Ormerod, Paul
Published by Basic Books (AZ) (2001)
ISBN 10: 0465053564 ISBN 13: 9780465053568
New Trade paperback Quantity Available: 1
Seller:
dansbooks
(St Paul, MN, U.S.A.)
Rating
[?]

Book Description Basic Books (AZ), 2001. Trade paperback. Condition: New. Trade paperback (US). Glued binding. 240 p. Contains: Illustrations. Audience: General/trade. Seller Inventory # 008225

More information about this seller | Contact this seller

Buy New
US$ 4.95
Convert Currency

Add to Basket

Shipping: US$ 3.95
Within U.S.A.
Destination, Rates & Speeds

2.

Paul Ormerod
Published by INGRAM PUBLISHER SERVICES US, United States (2001)
ISBN 10: 0465053564 ISBN 13: 9780465053568
New Paperback Quantity Available: 10
Seller:
Book Depository International
(London, United Kingdom)
Rating
[?]

Book Description INGRAM PUBLISHER SERVICES US, United States, 2001. Paperback. Condition: New. Reprint. Language: English . Brand New Book. In this cogently and elegantly argued analysis of why human beings persist in engaging in behaviour that defies time-honored economic theory, Ormerod also explains why governments and industries throughout the world must completely reconfigure their traditional methods of economic forecasting if they are to succeed and prosper in an increasingly complicated global marketplace. Seller Inventory # AA29780465053568

More information about this seller | Contact this seller

Buy New
US$ 12.60
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

3.

Paul Ormerod
Published by INGRAM PUBLISHER SERVICES US, United States (2001)
ISBN 10: 0465053564 ISBN 13: 9780465053568
New Paperback Quantity Available: 10
Seller:
The Book Depository
(London, United Kingdom)
Rating
[?]

Book Description INGRAM PUBLISHER SERVICES US, United States, 2001. Paperback. Condition: New. Reprint. Language: English . Brand New Book. In this cogently and elegantly argued analysis of why human beings persist in engaging in behaviour that defies time-honored economic theory, Ormerod also explains why governments and industries throughout the world must completely reconfigure their traditional methods of economic forecasting if they are to succeed and prosper in an increasingly complicated global marketplace. Seller Inventory # AA29780465053568

More information about this seller | Contact this seller

Buy New
US$ 14.51
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

4.

Paul Ormerod
Published by Basic Books (2001)
ISBN 10: 0465053564 ISBN 13: 9780465053568
New Softcover Quantity Available: 1
Seller:
Irish Booksellers
(Portland, ME, U.S.A.)
Rating
[?]

Book Description Basic Books, 2001. Condition: New. book. Seller Inventory # M0465053564

More information about this seller | Contact this seller

Buy New
US$ 19.40
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

5.

Paul Ormerod
Published by The Perseus Books Group (2001)
ISBN 10: 0465053564 ISBN 13: 9780465053568
New Quantity Available: > 20
Print on Demand
Seller:
Pbshop
(Wood Dale, IL, U.S.A.)
Rating
[?]

Book Description The Perseus Books Group, 2001. PAP. Condition: New. New Book. Shipped from US within 10 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Seller Inventory # IQ-9780465053568

More information about this seller | Contact this seller

Buy New
US$ 17.11
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

6.

Paul Ormerod
Published by Basic Books (2001)
ISBN 10: 0465053564 ISBN 13: 9780465053568
New Paperback Quantity Available: 1
Seller:
Ergodebooks
(RICHMOND, TX, U.S.A.)
Rating
[?]

Book Description Basic Books, 2001. Paperback. Condition: New. Seller Inventory # DADAX0465053564

More information about this seller | Contact this seller

Buy New
US$ 17.29
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

7.

Paul Ormerod
Published by The Perseus Books Group (2001)
ISBN 10: 0465053564 ISBN 13: 9780465053568
New Quantity Available: 10
Seller:
Books2Anywhere
(Fairford, GLOS, United Kingdom)
Rating
[?]

Book Description The Perseus Books Group, 2001. PAP. Condition: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Seller Inventory # FX-9780465053568

More information about this seller | Contact this seller

Buy New
US$ 10.70
Convert Currency

Add to Basket

Shipping: US$ 11.92
From United Kingdom to U.S.A.
Destination, Rates & Speeds

8.

Ormerod, Paul
Published by Perseus (for Hbg) 1/25/2001 (2001)
ISBN 10: 0465053564 ISBN 13: 9780465053568
New Paperback or Softback Quantity Available: 10
Seller:
BargainBookStores
(Grand Rapids, MI, U.S.A.)
Rating
[?]

Book Description Perseus (for Hbg) 1/25/2001, 2001. Paperback or Softback. Condition: New. Butterfly Economics a New General Theory of Social and Economic Behavior. Book. Seller Inventory # BBS-9780465053568

More information about this seller | Contact this seller

Buy New
US$ 24.60
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

9.

Paul Ormerod
Published by Basic Books (2018)
ISBN 10: 0465053564 ISBN 13: 9780465053568
New Paperback Quantity Available: > 20
Print on Demand
Seller:
Murray Media
(North Miami Beach, FL, U.S.A.)
Rating
[?]

Book Description Basic Books, 2018. Paperback. Condition: New. Never used! This item is printed on demand. Seller Inventory # 0465053564

More information about this seller | Contact this seller

Buy New
US$ 25.01
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

10.

Paul Ormerod
ISBN 10: 0465053564 ISBN 13: 9780465053568
New Quantity Available: 5
Seller:
ReadWhiz
(Portland, OR, U.S.A.)
Rating
[?]

Book Description Condition: New. Seller Inventory # ria9780465053568_ing

More information about this seller | Contact this seller

Buy New
US$ 26.05
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

There are more copies of this book

View all search results for this book