Managing Innovation provides readers with the knowledge to understand, and the skills to manage, innovation at the operational and strategic levels. Specifically, it integrates the management of market, organizational and technological change to improve the competitiveness of firms and effectiveness of other organizations. The management of innovation is inherently interdisciplinary and multifunctional and Tidd, Bessant & Pavitt provide an integrative approach to the subject.
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This book is designed for MBA and MSC courses in the management of technology and innovation, but is relevant to a much wider audience. The scope of this book is unique as it seeks to provide a framework which integrates the management of technological, market and organizational innovation. The integrating themes are the identification and development of core competencies, the constraints imposed by different technologies and markets, and the structures and processes for organizational learning. It draws on the very latest management research and international best practice in strategy, marketing, organizational behavior and technology management to provide managers with the knowledge to understand and the skills to exploit innovation at all levels.From the Back Cover:
Managing Innovation is an established best-selling text for MBA, MSc and advanced undergraduate courses on management of technology, innovation management and entrepreneurship. It is also widely used by managers in both the service and manufacturing sectors. Now in its third edition, Managing Innovation continues to offer a complete framework for thinking about innovation across technological, market and organizational perspectives, while integrating the latest developments in the management of innovation field. Building on extensive user feedback, the revised edition features new globally-focused case illustrations, expanded discussion of contemporary issues in innovation and improved online lecturer support.
"Managing Innovation masterfully synthesizes the extensive literature on this extremely complex, often fragmented topic. The book is enlivened by real-world examples from all over the globe and from a wide variety of industries; it serves as a comprehensive reference for academics as well as a practical guide for managers."
—Dorothy A. Leonard, William J. Abernathy Professor of Business Administration, Harvard Business School
"This book has established itself as a leading textbook in its field. Among its most important strengths is the way innovation is analyzed from many perspectives. Issues and challenges are scrutinized. Resources, organization, and processes are discussed in great detail. The important context for understanding innovation is explored at macro as well as micro levels. In this new edition the authors have integrated important contemporary issues such as the power of networks for innovation and radical disruptive innovation. Since the pedagogical strengths and support in terms of cases and web support have been developed the book qualifies as a leading textbook even more clearly."
—Christer Karlsson, Professor of Innovation and Operations Management, Dean CBS Executive MBA, Copenhagen Business School, Denmark
"In the knowledge society we live in today, the continuous creation of knowledge is the only way for an organization to survive. Managing Innovation concisely and precisely explains how an organization can keep innovating within and across the organizational boundary, and how such innovation affects the organization and society. With many examples, it is easy to read and understand. Excellent and a must-read for anyone who wants to learn about innovation."
—Professor Jiro Nonaka, JAIST (Japan Advanced Institute of Science and Technology), Japan
An extensive website accompanies this text. Readers can browse an online database of case study material amd lecturers will find additional support material, including further exercises, presentation slides and lecture plans.
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Book Description Wiley, 2005. Paperback. Book Condition: New. Never used!. Bookseller Inventory # P110470093269
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