Digital Multimedia

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9780470512166: Digital Multimedia
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A new edition of the bestselling book that covers the basic principles of digital multimedia

Digital multimedia combines text, graphics, video, animation, sound, and other components and presents endless options and potential for computer users. This new edition of a perennial bestseller serves as an ideal foundation to the basic principles of each media type and describes their digitization and the possibilities that exist when different media elements are combined. Offering completely revised and rewritten material, the book features an emphasis on Web/Flash and provides in-depth coverage of MPEG4 and DVD in accordance with current trends.

  • Offers a clear, easy-to-understand introduction to digital multimedia and examines the elements that comprise it, including text, graphics, video, animation, sound, and more
  • Walks you through the fundamentals and basic principles of digital multimedia
  • Looks at vector graphics, bitmapped images, hypermedia, interactivity, accessbility, and scripting
  • Explores the possibilities that exist when various media are combined

With this new edition by your side, you?ll quickly discover how to make the most of every aspect of digital multimedia!

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From the Back Cover:

Digital photography and video, MP3 players, smart phones and the World Wide Web have become essential in today's world. The digital representation of images, video, animation, sound and text has become integrated in every part of our lives and their combination into multimedia is routine.

Digital multimedia is often interactive. People can interact with multimedia using playback controls, or more innovatively using direct manipulation, and they can interact through multimedia – user interfaces that incorporate multimedia elements permit new ways of working with data and computation.

Digital Multimedia is the best selling core text for undergraduate and masters courses in the exciting discipline of multimedia, combining a broad and deep account of technology with an inside understanding of multimedia content and its practical application. Beginning with an overview of the nature of multimedia and digital representations, it continues with chapters devoted to each media type, detailing how they are represented in digital form and how they are created and manipulated on computers. Later chapters describe how media may be combined and how scripting may be used to add interactivity. Whole chapters are devoted to visual design and accessibility, and to how multimedia may be delivered over the Internet. Each chapter includes key point summaries and exercises. An extensive glossary of important terms is provided.

This third edition has been extensively revised and updated to reflect changes in technology, the increasing importance of interactivity and the emerging role of multimedia as an interface to applications and services.

About the Author:

Dr. Nigel Chapman is an internationally respected author of major textbooks and professional books on Web design, digital media and programming languages, and a highly experienced Web developer.
A graduate of Cambridge University, Nigel Chapman was a Lecturer then Senior Lecturer in Computer Science at University College London for 11 years, and formerly a Lecturer in Computing Science at the University of St. Andrews (Scotland). He holds the following university degrees:
* Ph.D. in Computational Science, The University of Leeds
* Postgraduate Diploma in Computer Science, University of Cambridge (Clare College)
* M.A. converted from B.A. (Hons) in Engineering, University of Cambridge (Clare College)
Jenny Chapman is co-author and illustrator of Chapman & Chapman textbooks on Web design and development and digital media, and author of a popular trade book on Web animation. She is also an experienced Web designer and an award-winning animator/multimedia filmmaker whose work has won prizes in film festivals around the world.
A graduate of the University of Leeds and of Edinburgh College of Art, Jenny was formerly a part-time Lecturer in Visual Communication at Edinburgh College of Art, specializing in teaching experimental and new media animation, and digital media applications. She also taught at the University of St. Andrews, and worked at University College London, typesetting and publishing academic and research publications. She holds the following university degrees:
* M.Des. in Visual Communication, Edinburgh College of Art (now part of Edinburgh University)
* B.A. (Hons) in Visual Communication, Edinburgh College of Art (now part of Edinburgh University)
* B.A. (Hons) in Philosophy and the History of Art, The University of Leeds

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Book Description John Wiley and Sons Ltd, United Kingdom, 2009. Paperback. Condition: New. 3rd Edition. Language: English . Brand New Book. A new edition of the bestselling book that covers the basic principles of digital multimedia Digital multimedia combines text, graphics, video, animation, sound, and other components and presents endless options and potential for computer users. This new edition of a perennial bestseller serves as an ideal foundation to the basic principles of each media type and describes their digitization and the possibilities that exist when different media elements are combined. Offering completely revised and rewritten material, the book features an emphasis on Web/Flash and provides in-depth coverage of MPEG4 and DVD in accordance with current trends. Offers a clear, easy-to-understand introduction to digital multimedia and examines the elements that comprise it, including text, graphics, video, animation, sound, and moreWalks you through the fundamentals and basic principles of digital multimediaLooks at vector graphics, bitmapped images, hypermedia, interactivity, accessbility, and scriptingExplores the possibilities that exist when various media are combined With this new edition by your side, you?ll quickly discover how to make the most of every aspect of digital multimedia!. Seller Inventory # AAZ9780470512166

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Book Description John Wiley and Sons Ltd, United Kingdom, 2009. Paperback. Condition: New. 3rd Edition. Language: English . Brand New Book. A new edition of the bestselling book that covers the basic principles of digital multimedia Digital multimedia combines text, graphics, video, animation, sound, and other components and presents endless options and potential for computer users. This new edition of a perennial bestseller serves as an ideal foundation to the basic principles of each media type and describes their digitization and the possibilities that exist when different media elements are combined. Offering completely revised and rewritten material, the book features an emphasis on Web/Flash and provides in-depth coverage of MPEG4 and DVD in accordance with current trends. Offers a clear, easy-to-understand introduction to digital multimedia and examines the elements that comprise it, including text, graphics, video, animation, sound, and moreWalks you through the fundamentals and basic principles of digital multimediaLooks at vector graphics, bitmapped images, hypermedia, interactivity, accessbility, and scriptingExplores the possibilities that exist when various media are combined With this new edition by your side, you?ll quickly discover how to make the most of every aspect of digital multimedia!. Seller Inventory # AAZ9780470512166

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