Starting an iPhone Application Business For Dummies

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9780470524527: Starting an iPhone Application Business For Dummies
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How to create a profitable, sustainable business developing andmarketing iPhone apps

iPhone apps are hot; the average app is downloaded more than30,000 times. If you have some great apps in mind, Starting aniPhone Application Business For Dummies will show you how toproduce and market them effectively.

Starting an iPhone Application Business For Dummiesprovides clear, reliable business information to help developersand entrepreneurs create a profitable, sustainable business in thisnew and exciting market.

  • Identifies what goes into a successful iPhone applicationbusiness
  • Helps you find the market niche your applications can fill,market and promote your business, and build your brand
  • Explains how to develop a pricing strategy, build yourapplications efficiently, and get them into the App Store
  • Explores finding a sustainable revenue model, including freetrials, social media models, ad-based revenue models, andsubscription models
  • Demonstrates effective ways to provide service and support tocustomers
  • Written by a team that combines knowledge of iPhone appdevelopment with sound business experience

Starting an iPhone Application Business For Dummies can help youturn your ideas into income.

"synopsis" may belong to another edition of this title.

From the Back Cover:

Making Everything Easier!

Starting an iPhone® Application Business for Dummies

Learn to:

  • Find your niche, develop a great idea, and build your brand

  • Develop a business model and revenue strategies for success

  • Build your development team from the ground up

  • Use marketing and pricing surveys, reviews, and blogmarketing

Aaron Nicholson

Joel Elad

Damien Stolarz

Make money from your Phone app ideas with this easy-to-followadvice!

Got some great ideas for iPhone apps? Here's how to turn theminto a profitable business. This friendly guide helps you learnwhat goes into a successful app, how to price and market it, whatthe App Store expects from you, and even how to build a successfulbusiness team. You bring the ideas, and this book will help youwith the rest!

  • What's out there — test the business climate, learn aboutthe development platform, and see how others have succeeded

  • The incredible iPhone — thoroughly understand its uniquecapabilities

  • Who's your customer? — get a clear picture of the nicheyour apps can fill and learn to reach your customers

  • Make it sticky — find out what makes an app so appealingthat users stick with it

  • Development dos and don'ts — learn how to plan your app,test thoroughly, anticipate development costs, and keep itlegal

  • Pricing peculiarities — examine revenue models, learn howto price your apps, and see how "free" can actually pay off

  • Get buzzy — build "buzz" with demo YouTube videos, blogentries, reviews, and endorsements

  • Brand it — get tips on creating and reinforcing your brandimage

Open the book and find:

  • How to get users to promote your app

  • What kinds of apps generate the most interest

  • How to protect your idea

  • Why you might want to give your app away

  • Tips on choosing your team

  • How to register as an Apple developer

  • Advice on estimating development costs

  • When to pay for advertising

About the Author:

Aaron Nicholson is an interactive media designer/developer whohas developed online properties for Fox, Warner Brothers, andDisney.

Joel Elad covers online store sales for Entrepreneur Magazineand contributes to Smartbiz.com.

Damien Stolarz has written books on technology topics from videoblogging to car hacks.

"About this title" may belong to another edition of this title.

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Book Description John Wiley and Sons Ltd, United Kingdom, 2009. Paperback. Condition: New. 1. Auflage. Language: English . Brand New Book. How to create a profitable, sustainable business developing and marketing iPhone apps iPhone apps are hot; the average app is downloaded more than 30,000 times. If you have some great apps in mind, Starting an iPhone Application Business For Dummies will show you how to produce and market them effectively. Starting an iPhone Application Business For Dummies provides clear, reliable business information to help developers and entrepreneurs create a profitable, sustainable business in this new and exciting market. Identifies what goes into a successful iPhone application business Helps you find the market niche your applications can fill, market and promote your business, and build your brand Explains how to develop a pricing strategy, build your applications efficiently, and get them into the App Store Explores finding a sustainable revenue model, including free trials, social media models, ad-based revenue models, and subscription models Demonstrates effective ways to provide service and support to customers Written by a team that combines knowledge of iPhone app development with sound business experience Starting an iPhone Application Business For Dummies can help you turn your ideas into income. Seller Inventory # AAH9780470524527

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Book Description John Wiley and Sons Ltd, United Kingdom, 2009. Paperback. Condition: New. 1. Auflage. Language: English . Brand New Book. How to create a profitable, sustainable business developing and marketing iPhone apps iPhone apps are hot; the average app is downloaded more than 30,000 times. If you have some great apps in mind, Starting an iPhone Application Business For Dummies will show you how to produce and market them effectively. Starting an iPhone Application Business For Dummies provides clear, reliable business information to help developers and entrepreneurs create a profitable, sustainable business in this new and exciting market. Identifies what goes into a successful iPhone application business Helps you find the market niche your applications can fill, market and promote your business, and build your brand Explains how to develop a pricing strategy, build your applications efficiently, and get them into the App Store Explores finding a sustainable revenue model, including free trials, social media models, ad-based revenue models, and subscription models Demonstrates effective ways to provide service and support to customers Written by a team that combines knowledge of iPhone app development with sound business experience Starting an iPhone Application Business For Dummies can help you turn your ideas into income. Seller Inventory # AAH9780470524527

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Book Description For Dummies. Paperback. Condition: New. 432 pages. Dimensions: 9.2in. x 7.2in. x 0.9in.How to create a profitable, sustainable business developing and marketing iPhone appsiPhone apps are hot; the average app is downloaded more than 30, 000 times. If you have some great apps in mind, Starting an iPhone Application Business For Dummies will show you how to produce and market them effectively. Starting an iPhone Application Business For Dummies provides clear, reliable business information to help developers and entrepreneurs create a profitable, sustainable business in this new and exciting market. Identifies what goes into a successful iPhone application businessHelps you find the market niche your applications can fill, market and promote your business, and build your brand Explains how to develop a pricing strategy, build your applications efficiently, and get them into the App StoreExplores finding a sustainable revenue model, including free trials, social media models, ad-based revenue models, and subscription modelsDemonstrates effective ways to provide service and support to customersWritten by a team that combines knowledge of iPhone app development with sound business experienceStarting an iPhone Application Business For Dummies can help you turn your ideas into income. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Paperback. Seller Inventory # 9780470524527

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