Stoking Your Innovation Bonfire: A Roadmap to a Sustainable Culture of Ingenuity and Purpose

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9780470621677: Stoking Your Innovation Bonfire: A Roadmap to a Sustainable Culture of Ingenuity and Purpose
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Essential strategies to transform your organization and boost your profits - Want to recapture your organization's original innovative spirit? Stoking Your Innovation Bonfire helps you remove the obstacles that have crippled the innovation superpowers that made your organization successful in the first place. Helps you identify the blockages hindering innovation within your organization Reveals the fundamental changes that will help your business rebuild its hidden or lost innovation capabilities Explores leading innovation theories you can apply right away-without expensive consultants Get the strategies you need to remove innovation barriers, increase profits-and change the way you do business.

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From the Inside Flap:

Every successful organization began as a nimble, innovative start-up with the ability to course-correct and quickly adapt to the needs of its customers. But along the way, success and growth may have caused changes in the structure, the culture, and sometimes even the vision of the business.

Stoking Your Innovation Bonfire equips your organization to identify and remove those barriers to innovation that have prevented it from achieving sustainable growth and change. Braden Kelley shares the profound insight, simplicity, and uncommon sense that have helped countless organizations get back their innovative spirit and leverage the collective wisdom and passion of their employees.

Filled with case studies and proven guidance, this book evolves leading innovation theories into coherent, practical applications that you can implement in reinvigorating your own organization—without expensive consultants. You'll find world-class guidance on overcoming your business's blockages in the areas of:

  • Vision

  • Strategy

  • Goals

  • Insight

  • Idea generation and evaluation

  • Idea commercialization

  • Organizational psychology

  • Information and structure

  • Sustainability

In today's fast-paced marketplace, those unwilling to change are often left behind. With an interactive Web site including health checks and an innovation audit, as well as video and text interviews, Stoking Your Innovation Bonfire provides you with the tools you need to reframe your business's innovation strategy and goals and successfully supply the marketplace with revolutionary solutions to your customers' issues. Knock down your barriers to innovation. Create a healthy cooperation with the need for operational excellence. Let your corporate brilliance shine. Get the fire started with Stoking Your Innovation Bonfire.

From the Back Cover:

Get back that innovation mojo!

"Innovation is all about taming the unknown. In large companies, the unknown often goes unfunded. Stoking Your Innovation Bonfire arms you with the case studies you need to go from random spark to a steady burn."
Steve Faktor, Vice President, Business Growth and Innovation, American Express

"Innovation is essential for the long-term success of companies. Braden Kelley provides individuals, organizations, and companies with a very powerful matchbox (tools and insights) to vigorously light their innovation bonfires! A must-read."
Chris Thoen, Managing Director, Global Open Innovation Office, Procter & Gamble

The essential guide for jump-starting your business's innovation process, Stoking Your Innovation Bonfire helps you regain the innovation superpowers that made your organization successful in the first place.

Take a look inside and discover:

  • How to identify the barriers to innovation challenging your organization
  • Why innovation can't happen until you get rid of blockages hindering it
  • How to make the fundamental changes needed to rebuild hidden or lost innovation capabilities

Find out how vision, strategy, and goals combine to set the stage for successful innovation. Remove the roadblocks to innovation preventing your organization from creating sustainable growth and change. It's time to get back that innovation mojo—start now, with the wealth of strategies and tactics found in Stoking Your Innovation Bonfire.

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Book Description John Wiley and Sons Ltd, United Kingdom, 2010. Hardback. Condition: New. Language: English . Brand New Book. Essential strategies to transform your organization and boost your profits Want to recapture your organization s original innovative spirit? Stoking Your Innovation Bonfire helps you remove the obstacles that have crippled the innovation superpowers that made your organization successful in the first place. Helps you identify the blockages hindering innovation within your organizationReveals the fundamental changes that will help your business rebuild its hidden or lost innovation capabilitiesExplores leading innovation theories you can apply right away-without expensive consultants Get the strategies you need to remove innovation barriers, increase profits-and change the way you do business. Seller Inventory # AAH9780470621677

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