Next Generation Wireless Applications: Creating Mobile Applications in a Web 2.0 and Mobile 2.0 World

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9780470725061: Next Generation Wireless Applications: Creating Mobile Applications in a Web 2.0 and Mobile 2.0 World
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"Cuts through the hype! Golding's compelling offers visionary, butpractical insights. A "must have" reference treatment for allpractitioners in the mobile innovation space."
Jag Minhas, Telefónica O2 Europe

Second edition of this best-selling guide to WirelessApplications: fully revised, updated and with brand newmaterial!

In Next Generation Wireless Applications, Second Edition,the author establishes a picture of the entire mobile applicationecosystem, and explains how it all fits together.

This edition builds upon the successes of the first edition byoffering an up-to-date holistic guide to mobile applicationdevelopment, including an assessment of the applicability of newmobile applications, and an exploration into the developments in anumber of areas such as Web 2.0, 3G, Mobile TV, J2ME (Java 2 MicroEdition) and many more.

Key features of this second edition include:

  • New introductory chapters on trends in mobile application, andon becoming an Operator.
  • Two new chapters on Mobile 2.0 and IMS and Mobilizing Media andTV.
  • Extra material on convergence, Web 2.0, AJAX (AsynchronousJavaScript and XML), HSDPA (High Speed Downlink Packet Access) andMBMS (Multimedia Broadcast Multicast Service), WiMAX (WorldwideInteroperability for Microwave Access) and WiFi.
  • Best practice on how to present to, sell to and work withoperators.
  • More insights, anecdotes and sidebars reflecting the author'sextensive experience in the industry.

Next Generation Wireless Applications will proveessential reading for professionals in mobile operator and mobileapplication developing companies, web developers, and developercommunity managers. Media companies, general managers, businessanalysts, students, business consultants, and Java developers willalso find this book captivating.

"If you want to understand the future of mobile applications andservices, their potential impact and the growth opportunities thisis the perfect starting point."
Martin Smith, Head of Content Innovation &Applications, T-Mobile

"synopsis" may belong to another edition of this title.

From the Back Cover:

"Cuts through the hype! Golding's compelling style offersvisionary, but practical insights. A "must have" referencetreatment for all practitioners in the mobile innovation space." -Jag Minhas

Second edition of the best-selling guide to wirelessapplications: fully revised, updated and with brand newmaterial!

In next generation Wireless Applications, Second Edition, theauthor establishes a picture of the entire mobile applicationecosystem, and explains how it all fits together. This editionbuilds upon the successes of the first edition by offering anup-to-date holistic guide to mobile application development,including an assessment of the applicability of new mobileapplications, and an exploration into the developments in a numberof areas such as Web 2.0, 3G, Mobile TV, J2ME (Java 2 MicroEdition) and many more.

Next Generation Wireless Applications will prove essentialreading for professionals in mobile operator and mobile applicationdeveloping companies, web developers, and developer communitymangers. Media companies, general managers, business analysts,students, business consultants, and Java developers will also findthis book captivating.

"If you want to understand the future of mobile applications andservices, their potential impact and the growth opportunities, thisis the perfect starting point." - Martin Smith

Key Features include:

  • New introductory chapters on trends in mobile application, andon becoming an operator.
  • Two new chapters on Mobile 2.0 and IMS and Mobilising Mediaand TV.
  • Extra material on convergence, Web 2.0 AJAX (AsynchronousJavaScript and XML), HSDPA ad MBMS (Multimedia Broadcast MulticastService), WiMAX and WiFi.
  • Best practice on how to present to, sell to and work withoperators.
  • More insights, anecdotes and sidebars reflecting the author'sextensive experience in the industry.

For further information visit http://www.paulgolding.com

About the Author:

Paul Golding has over fifteen years experience in the wireless and mobile technology industry. Paul runs his own consultancy company Magic E Company and is currently consulting?in the area of IP Multimedia Subsystem (IMS) and Push-to-talk over Cellular (PoC). He has worked as senior consultant within Motorola's newly formed mobile applications team involving numerous encounters with operators globally and with numerous mobile applications vendors. He also has a popular blog which features a series of 100 Mobile Ideas, which has been followed by various industry participants, including prominent companies (e.g. Yahoo, Vodafone, O2, Etisalat).

"About this title" may belong to another edition of this title.

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Book Description John Wiley and Sons Ltd, United States, 2008. Hardback. Condition: New. 2nd Edition. Language: English. Brand new Book. "Cuts through the hype! Golding's compelling offers visionary, but practical insights. A "must have" reference treatment for all practitioners in the mobile innovation space." - Jag Minhas , Telefonica O2 Europe Second edition of this best-selling guide to Wireless Applications: fully revised, updated and with brand new material! In Next Generation Wireless Applications, Second Edition, the author establishes a picture of the entire mobile application ecosystem, and explains how it all fits together. This edition builds upon the successes of the first edition by offering an up-to-date holistic guide to mobile application development, including an assessment of the applicability of new mobile applications, and an exploration into the developments in a number of areas such as Web 2.0, 3G, Mobile TV, J2ME (Java 2 Micro Edition) and many more. Key features of this second edition include: New introductory chapters on trends in mobile application, and on becoming an Operator. Two new chapters on Mobile 2.0 and IMS and Mobilizing Media and TV. Extra material on convergence, Web 2.0, AJAX (Asynchronous JavaScript and XML), HSDPA (High Speed Downlink Packet Access) and MBMS (Multimedia Broadcast Multicast Service), WiMAX (Worldwide Interoperability for Microwave Access) and WiFi. Best practice on how to present to, sell to and work with operators. More insights, anecdotes and sidebars reflecting the author's extensive experience in the industry. Next Generation Wireless Applications will prove essential reading for professionals in mobile operator and mobile application developing companies, web developers, and developer community managers. Media companies, general managers, business analysts, students, business consultants, and Java developers will also find this book captivating. "If you want to understand the future of mobile applications and services, their potential impact and the growth opportunities this is the perfect starting point." - Martin Smith , Head of Content Innovation & Applications, T-Mobile. Seller Inventory # AAH9780470725061

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Book Description John Wiley and Sons Ltd, United States, 2008. Hardback. Condition: New. 2nd Revised edition. Language: English . Brand New Book. Cuts through the hype! Golding s compelling offers visionary, but practical insights. A must have reference treatment for all practitioners in the mobile innovation space. - Jag Minhas , Telefonica O2 Europe Second edition of this best-selling guide to Wireless Applications: fully revised, updated and with brand new material! In Next Generation Wireless Applications, Second Edition, the author establishes a picture of the entire mobile application ecosystem, and explains how it all fits together. This edition builds upon the successes of the first edition by offering an up-to-date holistic guide to mobile application development, including an assessment of the applicability of new mobile applications, and an exploration into the developments in a number of areas such as Web 2.0, 3G, Mobile TV, J2ME (Java 2 Micro Edition) and many more. Key features of this second edition include: New introductory chapters on trends in mobile application, and on becoming an Operator. Two new chapters on Mobile 2.0 and IMS and Mobilizing Media and TV. Extra material on convergence, Web 2.0 , AJAX (Asynchronous JavaScript and XML), HSDPA (High Speed Downlink Packet Access) and MBMS (Multimedia Broadcast Multicast Service), WiMAX (Worldwide Interoperability for Microwave Access) and WiFi. Best practice on how to present to, sell to and work with operators. More insights, anecdotes and sidebars reflecting the author s extensive experience in the industry. Next Generation Wireless Applications will prove essential reading for professionals in mobile operator and mobile application developing companies, web developers, and developer community managers. Media companies, general managers, business analysts, students, business consultants, and Java developers will also find this book captivating. If you want to understand the future of mobile applications and services, their potential impact and the growth opportunities this is the perfect starting point. - Martin Smith , Head of Content Innovation Applications, T-Mobile. Seller Inventory # AAH9780470725061

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