Managing with Carrots: Using Recognition to Attract and Retain The Best People - Softcover

Adrian Gostick; Chester Elton

Softcover

ISBN 10: 0470821795 ISBN 13: 9780470821794

Publisher: John Wiley & Sons, 2005

Synopsis

Got carrotphobia? Do you think that recognizing your employees will distract you and your team from more serious business, create jealousy, or make you look soft?

Think again.

The Carrot Principle reveals the groundbreaking results of one of the most in-depth management studies ever undertaken, showing definitively that the central characteristic of the most successful managers is that they provide their employees with frequent and effective recognition. With independent research from The Jackson Organization and analysis by bestselling leadership experts Adrian Gostick and Chester Elton, this breakthrough study of 200,000 people over ten years found dramatically greater business results when managers offered constructive praise and meaningful rewards in ways that powerfully motivated employees to excel.

Drawing on case studies from leading companies including Disney, DHL, KPMG, and Pepsi Bottling Group, bestselling authors Gostick and Elton show how the transformative power of purpose-based recognition produces astonishing increases in operating results -- whether measured by return on equity, return on assets, or operating margin. And they show how great managers lead with carrots, not sticks, and in doing so achieve higher

Productivity Engagement Retention Customer satisfaction

The Carrot Principle illustrates that the relationship between recognition and improved business results is highly predictable -- it's proven to work. But it's not the employee recognition some of us have been using for years. It is recognition done right, recognition combined with four other core traits of effective leadership.

Gostick and Elton explain the remarkably simple but powerful methods great managers use to provide their employees with effective recognition, which all managers can easily learn and begin practicing for immediate results. Great recognition doesn't take time -- it can be done in a matter of moments -- and it doesn't take budget-busting amounts of money.

This exceptional book presents the simple steps to becoming a Carrot Principle manager and to building a recognition culture in your organization; it offers a wealth of specific examples, culled from real-life cases, of the ways to do recognition right. Following these simple steps will make you a high-performance leader and take your team to a new level of achievement.

About this title

From the Author

There's a crisis in business today. The rhetoric we've been using for years-about people being "our most valuable asset"-has actually come true. Without much warning, we woke up one day and realized that having the right talent in this competitive marketplace is the key to success. Go figure.

From the Inside Flap

Contents Acknowledgments Introduction Carrot Seeds Carrot Planting, Carrot Cultivation Presenting Carrots Symbolic Carrots Communicating about Carrots Creating a Carrot Culture Carrot Harvest Starting Your Own Carrot Crop Endnotes

Edition details

• Publisher: John Wiley & Sons
• Publication date: 2005
• ISBN 10: 0470821795
• ISBN 13: 9780470821794
• Binding: Paperback
• Language: English
• Number of pages: 110