Beyond Strategy: The Leader's Role in Successful Implementation

 
9780470825600: Beyond Strategy: The Leader's Role in Successful Implementation
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In the last few years implementation has become an integral part of strategy discussions due to the staggering failure of organizations to deliver on the strategy promises. In Beyond Strategy, Robin shifts his focus from why strategy implementation is important, which was the focus of his last international best seller Bricks to Bridges, to what leaders must do differently.

Implementation of strategy can't simply be delegated. In the book he provides the structure, framework and specific actions leaders must take to go beyond strategy and deliver on their promises. The book is divided in to the areas of the Implementation Compass, a tool for implementing strategy that identifies the eight global best practices of implementation. Each chapter ends with the actions leaders must take. The book is concise, based on the latest thinking and packed with useful tips and case studies.

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From the Back Cover:

Robin Speculand's Beyond Strategy deserves a place in the toolbox of every CEO with a great vision that they want to see become a reality. His years of research and insight into successful strategic implementation reinforce the fact that a solid strategy, in itself, is not enough to succeed. His advice is relevant, concise and right on target. I urge any leader interested in lasting and continual success to put into practice without delay the implementation guidelines contained in this book.
Steven Hall
CEO, CNBC Arabiya

Robin excels in the art of making strategy come alive. Beyond Strategy is an excellent and must-read for business leaders who are seeking practical solutions to the problem of executing strategy.
Piyush Gupta
CEO, Citi South East Asia Pacific

People are constantly talking about big ideas or the big think for organizations. But that is the easier part. We can all dream. As Robin knows, it’s the implementation that’s the tough part. When you’re ready to execute, use this book to drive your implementation success.
David Meerman Scott
Best-selling author of The New Rules of Marketing & PR and World Wide Rave

Deriving and agreeing on a strategy is usually easier than the actual execution. Many leaders, aside from formulating the strategy, are also responsible to manage the execution of the strategy. Robin Speculand’s new book provides excellent insights and lessons that makes the execution challenge easier. Easy to read with excellent takeaways.
Patricia Enslow
Managing Director, Head of Marketing for Asia Pacific
UBS Wealth Management, Asia Pacific

I am delighted that Robin Speculand took the step of going beyond "Bricks to Bridges" to have this heart-to-heart talk with leaders in Beyond Strategy. The book is timely as we are living in a totally different world after the credit crisis and we need leaders to "wake up," internalize their strategy and "walk the talk." I am glad that Robin is taking this ownership right at the top, at the board level and yet not forgetting that it's people who makes strategy come alive and leaders have to know how to motivate, influence and steer the pathway for the right strategy to work. It's timely that leaders take charge and the book serves to help them deliver. I look forward to seeing many leaders come on board and take their companies beyond strategy.
Annie Koh
Dean of Executive & Professional Education
Singapore Management University

From the Inside Flap:

The staggering failure of leaders to deliver on the strategy promises has led implementation to becoming an integral part of strategy discussions, in the last few years. In Beyond Strategy, Robin shifts his focus from why strategy implementation is important, which was the focus of his last international
best seller Bricks to Bridges—Make Your Strategy Come Alive, to what leaders must now do differently. Something needs to change and it starts with the leaders.

Implementation of strategy can't simply be delegated. In the book he provides the model, structure, and specific actions leaders must take to go beyond strategy and deliver on their promises. Beyond Strategy is based on the latest
thinking and divided into the areas of the Implementation Compass, a framework for implementing strategy that identifies the eight global best practices of implementation. Each chapter ends with the actions leaders must
take. It is succinct, action-orientated, and packed with useful tips and case studies.

The book is a breakthrough in understanding a leader's responsibilities in strategy implementation.

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