The Book of Business Wisdom: Classic Writings by the Legends of Commerce and Industry - Softcover

Softcover

ISBN 10: 0471165123 ISBN 13: 9780471165125

Publisher: Wiley, 1997

Synopsis

From Henry Ford and Andrew Carnegie, to Lee Iacocca and David Ogilvy, this dynamic anthology includes 54 essays and speeches on business success, from some of the greatest business leaders of all times. Designed for easy-reference, it features sections on leadership, management, entrepreneurship, and more. Notable quotes are called out in larger type in each article. Finally, two indexes cross-reference authors alphabetically and chronologically.

About this title

From the Back Cover:

Andrew Grove, Lee Iacocca, P. T. Barnum, Muriel Siebert, Jack Welch, Andrew Carnegie, Henry Ford, and John D. Rockefeller. Imagine the priceless advice you could reap from these immortals of the business world. The Book of Business Wisdom offers you the opportunity to share the insights and wisdom of more than 50 of the greatest business minds that ever lived. Never before have the writings of such a large and diverse group of business heroes been collected between the covers of a single book.

In The Book of Business Wisdom, more than 50 business legends, past and present, share their passion for excellence and their views on success in business. You'll hear from Andrew Carnegie and Victor Kiam about the road to business success, David Ogilvy and Richard Sears on leadership, Carl Icahn and Bernard Baruch on what it takes to succeed on the Street, and Mary Kay and John H. Johnson on connecting with customers, just to name a few.

For easy reference, the 54 essays featured in The Book of Business Wisdom are organized into eight categories, covering how to get ahead, character, leadership, management, selling and customer service, individuality, entrepreneurship, and investing. Throughout the book, pearls of wisdom from each contributor have been highlighted to draw attention to some of the more memorable and quirky ideas. Each essay is preceded by a brief introduction that offers interesting and insightful information about its author's life and career, and places the essay in historical perspective.

A collection of timeless and universal essays from the sharpest business minds ever, The Book of Business Wisdom is an indispensable source of ideas and inspiration for everyone who wants to succeed.

"This book is a delight to read and a revelation. It contains a wealth of wisdom about how to succeed not just in business, but in life." --Daniel P. Tully Chairman of the Board, Merrill Lynch & Co., Inc.

Lee Iacocca: "If you make believe that 10 guys in pin-striped suits are back in kindergarten class playing with building blocks, you'll get a rough idea of what life in a corporation is like."

Andrew Carnegie: "Boss your boss just as soon as you can; try it on early. There is nothing he will like so well if he is the right kind of boss. If he is not, he is not the man for you to remain with -- leave him whenever you can, even at a present sacrifice, and find one capable of discerning genius."

Malcolm Forbes: "A big shot who has never laid an egg . . . is in the position of a hen under a similar handicap, about to be made a meal of." bl12

Muriel Siebert: "Everyone said that the reason there had never been a woman on the floor of the Stock Exchange before was because no lady could stand the language. So I learned the language."

"This serious and well-researched anthology should be in the personal library of anyone who aspires to or desires insight into business leadership." --R. D. Kennedy former Chairman and CEO, Union Carbide Corp.

"A very useful collection which points up the size, scope, boldness, and ever-changing nature of American business and its legendary leaders. The essays are informative, provocative, useful, inspiring, and sometimes funny. In an age when endlessly new information flickers across our computer screens, it is satisfying to hold something that deserves to be bound in leather." --Glen L. Urban, Dean Sloan School of Management, MIT

"This book is a way of getting a century of ideas and experience into the bloodstream of a new generation of entrepreneurs and businesspeople. Perhaps, most of all, it will help revivify the American Dream." --Peter G. Peterson, Chairman The Blackstone Group former U.S. Secretary of Commerce

About the Author:

PETER KRASS is a freelance writer and editor living in Connecticut.

About this edition

• Publisher: Wiley
• Publication date: 1997
• ISBN 10: 0471165123
• ISBN 13: 9780471165125
• Binding: Paperback
• Edition number: 1
• Number of pages: 512
• Editor: Krass Peter