The Cure: Enterprise Medicine for Business: A Novel for Managers

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9780471268307: The Cure: Enterprise Medicine for Business: A Novel for Managers
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A novel about transforming organizations from the author ofbestselling business books The Goal and Zapp!

The Cure is a novel for managers about transforming anunder-performing bureaucratic organization into a boundaryless,fact-driven management culture like the one that made Jack Welch'sGeneral Electric so consistently successful. It offers real,practical advice for overcoming political inertia, reinventing thecompany, and doing it in a year or less. By giving each keycharacter a distinct voice, readers are reminded of people theyhave met and who may even sit in the desk next to them. Thesecharacters interact realistically and act pragmatically, and as aresult readers become invested in how these people tackle theirchallenges and create real solutions.

The methods described in the book have been successfully employedat many of high-profile companies, such as Black & Decker,Coleman, Emerson, Parker Hannifin, Textron, United Stationers, andMoen. The Cure argues that modern organizations must be flexible,quick, and boundaryless in order to thrive and survive, but it alsoshows managers how to make it happen fast. Based on the successfulmanagement theories of Dan Paul's General Management Technologies,The Cure accomplishes these things in the form of an entertaining,enlightening, and dramatic business narrative.

Jeff Cox (Murrysville, PA) is a creative writer known for weavingprogressive business concepts into compelling fiction. He is thecoauthor of such business bestsellers as The Goal, Zapp!, andHeroz.

Dan Paul (Pittsburgh, PA) is CEO of General ManagementTechnologies, a consulting practice which focuses on the alignmentof clients' strategies, work processes, and culture in order totarget all the functions of a business on the same priorities.Formerly with General Electric, he's worked with many high-profileclients and spoken at many conferences on strategic management forBusiness Week and the American Management Association.

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From the Inside Flap:

From Enterprise Medicine creator Dan Paul and bestselling businessauthor Jeff Cox comes The Cure. Based on Paul’s years ofexperience working with CEOs and their senior teams to build betterbusinesses, The Cure models the process for overcomingorganizational inertia and creating a dynamic, boundarylessmanagement culture.

Enterprise Medicine traces its roots to Dan Paul’s days asa manager at General Electric, regarded as one of the best-managedcompanies in the world for over six decades. Despite all the press,few executives have been able to create the type of disciplined,boundaryless management that GE’s Jack Welch demonstrated tobe so effective. Now, Paul and Cox have written a page-turner of anovel about reinventing the strategy and culture of abusiness–and doing it in less than a year.

Using Paul’s time-tested principles, Cox sets the storyinside the fictional Essential Corporation, a company with a proudhistory but a lot of hidden problems barring it from a promisingfuture. Once the leader of its industry, Essential Corporation haslost its way. Its flagship product line is being rendered acommodity by competition. One huge retail account is divertingattention from smaller, traditional customers. Suspicion and blameare dividing departments. Worst of all, management is in denial,with some managers hiding problems rather than working to solvethem, while others struggle to preserve the status quo rather thanmove forward to new opportunities.

Narrated by both senior managers and middle managers fromfunctions throughout the company, The Cure presents the issues fromdifferent points of view, and depicts the competing interests thatmake collaboration between leaders so difficult. Yet it brings tolife the process of change that ultimately drives out fear andcreates open communication, a common commitment, and a uniteddirection.

Though The Cure is fiction, Enterprise Medicine is fact. It hasbeen put into practice at dozens of companies, including Black& Decker, Coleman, Master Lock, Parker Hannifin, Emerson,Danaher, United Stationers, Moen, and many others. Now, you can useit. The process described in The Cure can be put to work insideyour organization to rapidly build a management culture that isflexible, responsive, and driven by market realities rather thanegos. While your competitors are bogged down by politics andindecision, your company can move fast when markets change, performbetter during bad times, and create new opportunities to becomemarket driving rather than market driven. Take The Cure

From the Back Cover:

Praise For The Cure

"The Cure is valuable. . . a great read and an insightfuldepiction of the journey involved in executing the managementprinciples of successful companies in this decade."
–Bob Bond, President, Automation Group, Parker-Hannifin

"Using Enterprise Medicine, Coleman went from dead stop to warpspeed in eight months. Reading The Cure provides great insight intothe journey required to accomplish this kind of turnaround.It’s a must-read for any president who needs to rapidly changethe business he’s leading."
–Bill Phillips, CEO & President, The Coleman Company,Inc.

"The Cure works. I’ve used the process to dramaticallychange the culture of two companies. By breaking down silos andbuilding company-wide strategy ownership, you will be surprised bythe amount of creativity and commitment that can be rapidlyproduced."
–Randy Larrimore, President & CEO, United Stationers

"Having lived through the ‘common cold’ oforganizational dysfunction, The Cure artfully describes theprescription that helped heal and create a team that focused onresults, leadership, and winning."
–James Raskin, Vice President Business Development
Black & Decker Inc.

"The Cure unwinds the complexities of the dysfunctional patternswithin our organizations and proves that change is possible. Thesensitive issues needn’t remain unspoken. Success, bothcorporate and personal, is truly possible."
–Debbra Johnson, Market Development Manager
DuPont Safety & Protection

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Book Description John Wiley and Sons Ltd, United States, 2003. Paperback. Condition: New. 1. Auflage. Language: English. Brand new Book. A novel about transforming organizations from the author of bestselling business books The Goal and Zapp! The Cure is a novel for managers about transforming an under-performing bureaucratic organization into a boundaryless, fact-driven management culture like the one that made Jack Welch's General Electric so consistently successful. It offers real, practical advice for overcoming political inertia, reinventing the company, and doing it in a year or less. By giving each key character a distinct voice, readers are reminded of people they have met and who may even sit in the desk next to them. These characters interact realistically and act pragmatically, and as a result readers become invested in how these people tackle their challenges and create real solutions. The methods described in the book have been successfully employed at many of high-profile companies, such as Black & Decker, Coleman, Emerson, Parker Hannifin, Textron, United Stationers, and Moen. The Cure argues that modern organizations must be flexible, quick, and boundaryless in order to thrive and survive, but it also shows managers how to make it happen fast.Based on the successful management theories of Dan Paul's General Management Technologies, The Cure accomplishes these things in the form of an entertaining, enlightening, and dramatic business narrative. Jeff Cox (Murrysville, PA) is a creative writer known for weaving progressive business concepts into compelling fiction. He is the coauthor of such business bestsellers as The Goal, Zapp!, and Heroz. Dan Paul (Pittsburgh, PA) is CEO of General Management Technologies, a consulting practice which focuses on the alignment of clients' strategies, work processes, and culture in order to target all the functions of a business on the same priorities. Formerly with General Electric, he's worked with many high-profile clients and spoken at many conferences on strategic management for Business Week and the American Management Association. Seller Inventory # AAH9780471268307

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Book Description John Wiley and Sons Ltd, United States, 2003. Paperback. Condition: New. 1. Auflage. Language: English . Brand New Book. A novel about transforming organizations from the author of bestselling business books The Goal and Zapp! The Cure is a novel for managers about transforming an under-performing bureaucratic organization into a boundaryless, fact-driven management culture like the one that made Jack Welch s General Electric so consistently successful. It offers real, practical advice for overcoming political inertia, reinventing the company, and doing it in a year or less. By giving each key character a distinct voice, readers are reminded of people they have met and who may even sit in the desk next to them. These characters interact realistically and act pragmatically, and as a result readers become invested in how these people tackle their challenges and create real solutions. The methods described in the book have been successfully employed at many of high-profile companies, such as Black Decker, Coleman, Emerson, Parker Hannifin, Textron, United Stationers, and Moen. The Cure argues that modern organizations must be flexible, quick, and boundaryless in order to thrive and survive, but it also shows managers how to make it happen fast. Based on the successful management theories of Dan Paul s General Management Technologies, The Cure accomplishes these things in the form of an entertaining, enlightening, and dramatic business narrative. Jeff Cox (Murrysville, PA) is a creative writer known for weaving progressive business concepts into compelling fiction. He is the coauthor of such business bestsellers as The Goal, Zapp!, and Heroz. Dan Paul (Pittsburgh, PA) is CEO of General Management Technologies, a consulting practice which focuses on the alignment of clients strategies, work processes, and culture in order to target all the functions of a business on the same priorities. Formerly with General Electric, he s worked with many high-profile clients and spoken at many conferences on strategic management for Business Week and the American Management Association. Seller Inventory # AAH9780471268307

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Book Description John Wiley & Sons. Hardcover. Condition: New. Dimensions: 9.1in. x 6.1in. x 1.1in.A novel about transforming organizations from the author of bestselling business books The Goal and Zapp!The Cure is a novel for managers about transforming an under-performing bureaucratic organization into a boundaryless, fact-driven management culture like the one that made Jack Welchs General Electric so consistently successful. It offers real, practical advice for overcoming political inertia, reinventing the company, and doing it in a year or less. By giving each key character a distinct voice, readers are reminded of people they have met and who may even sit in the desk next to them. These characters interact realistically and act pragmatically, and as a result readers become invested in how these people tackle their challenges and create real solutions. The methods described in the book have been successfully employed at many of high-profile companies, such as Black and Decker, Coleman, Emerson, Parker Hannifin, Textron, United Stationers, and Moen. The Cure argues that modern organizations must be flexible, quick, and boundaryless in order to thrive and survive, but it also shows managers how to make it happen fast. Based on the successful management theories of Dan Pauls General Management Technologies, The Cure accomplishes these things in the form of an entertaining, enlightening, and dramatic business narrative. Jeff Cox (Murrysville, PA) is a creative writer known for weaving progressive business concepts into compelling fiction. He is the coauthor of such business bestsellers as The Goal, Zapp!, and Heroz. Dan Paul (Pittsburgh, PA) is CEO of General Management Technologies, a consulting practice which focuses on the alignment of clients strategies, work processes, and culture in order to target all the functions of a business on the same priorities. Formerly with General Electric, hes worked with many high-profile clients and spoken at many conferences on strategic management for Business Week and the American Management Association. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Hardcover. Seller Inventory # 9780471268307

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