"synopsis" may belong to another edition of this title.
The role of marketing and communication, environmental planning, the increasing role of governments through the creation of event strategies, and the different perspectives of event management are all discussed. This edition aims to embrace and extend the growing body of knowledge relating to event management by tracking many of the recent changes and developments in the field. Festival & Special Event Management offers a current and relevant text for study and professional reference.
Features
Festival & Special Event Management brings together a team of experienced authors who have taught event management throughout Australia and in locations as diverse as Kuala Lumpur, Beijing, Edinburgh, Auckland and Cape Town.
"About this title" may belong to another edition of this title.
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Book Description Condition: New. New. In shrink wrap. Looks like an interesting title! 1.68. Seller Inventory # Q-0471421820
Book Description Paperback. Condition: New. Seller Inventory # Abebooks98622