Items related to Information Technology for Management
Synopsis
Up-to-date coverage on how new technology is changing the way organizations operate and compete
Every day, new technology influences how organizations operate and compete in the current global environment, and this updated edition of a classic provides authoritative and streamlined coverage of this evolving topic. High-profile topics are discussed, such as social networks, green IS, and business intelligence, and global examples span a wide range of subject matter. You’ll explore IT governance, connectivity that blurs public and private lives, sustainability, enterprise social media, and viral and social marketing.
Offers completely updated coverage on the evolving topic of the way organizations operate and compete in the current global environment Addresses issues involving social networks, green IS, and business intelligence Features real-world examples that deal with international issuesPacked with real-world examples and coverage of international topics, Information Technology for Management, Eighth Edition, is critical reading for anyone involved in this field.
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From the Back Cover
TURN TODAY'S INFORMATION TECHNOLOGIES INT OYOUR STRATEGIC ADVANTAGE
Featuring the latest on ecommerce, supply chain management, data and knowledge management, and more, Turban, McLean, and Wetherbe's INFORMATION TECHNOLOGY FOR MANAGEMENT, Second Edition Updates, shows readers how to harness the power of today's information technologies for strategic advantage.
With a strong focus on managerial issues, the authors explain why IT plays an essential role in any organization's success and how different functional areas can use IT to facilitate problem solving , increase productivity and quality, improve customer service, and enable business process reengineering. Throughout the book, fascinating "war stories" and real-world examples make concepts come alive. And a Web-based Virtual Company project offers a unique opportunity to put theory into practice.
HERE'S WHAT'S NEW IN THE UPDATE EDITION:
- A completely rewritten and updated Chapter 6 on e-commerce.
- A fully revised and refocused Chapter 4, retitled "Supply Chain, Enterprise Resource Planning, and Business Process Reengineering." Original sections 4.1, 4.2, and 4.7 have been reworked and combined into a new Appendix of Business Process Reengineering and placed on the Turban Web site for reference.
- New section (8.4) on IS and Customer Relationship Management.
- Updated Technology guides at the end of the text that reflect the latest developments in hardware, software, data and databases, telecommunications, and the Internet.
- New cases on the book's Web site.
About the Author
Dr. Efraim Turban obtained his MBA and Ph.D. from the University of California, Berkeley. His industry experience includes eight years as an Industrial Engineer, three of which were spent at General Electric Transformers Plant. He also has extensive consulting experience to small and large corporations as well as to foreign governments.
In his thirty years of teaching, Professor Turban has served as Distinguished Professor at Eastern Illinois University, and as Visiting Professor at Nanyang Technologies University in Singapore. He has also taught at UCLA, USC, Simon Fraser University, Lehigh University, California State University, Long Beach, and Florida International University.
Dr. Ephraim McLean obtained his Bachelor of Mechanical Engineering degree from Cornell University in 1958. After brief service in the U.S. Army Ordinance Corps, he worked for Procter & Gamble Co. for seven years, first in manufacturing management and later as a computer system analyst. In 1965, he left P&G and entered the Sloan School of Management at the Massachusetts Institute of Technology, obtaining his master's degree in 1967 and his doctorate in 1970.
Dr. James Westherbe is the FedEx Professor of Excellence and the Executive Director of the FedEx Center for Cycle Time Research at the University of Memphis, as well as Professor of MIS and the Director of the MIS Research Center at the University of Minnesota. He is internationally known as a dynamic and entertaining speaker, author, and leading authority on the use of computers and information systems to improve organizational performance and competitiveness. He is particularly appreciated for his ability to explain complex technology in straightforward practical terms that can be strategically applied by both executives and general management.
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