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A built-in study guide, the SQ3R learning system, and a dynamic critical thinking focus-not to mention its affordable price-all combine to make SOCIOLOGY an exceptional textbook. The book is theoretically balanced and features exceptional scholarship and readability. You'll enjoy its vivid full-color presentation, accessibility, and solid research-orientation to the basic principles of sociology.
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Jon Shepard has a Ph.D. from Michigan State University. Since 1989, he has been a professor of sociology at the Virginia Polytechnic Institute where he is currently department head of the Department of Management. He has received several teaching awards, including the University Great Teacher Award at the University of Kentucky, where he received his Master's Degree and taught from 1968 to 1989. In addition to introductory sociology, business ethics is another of his current teaching and research interests.
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