Selling Hollywood to the World: US and European Struggles for Mastery of the Global Film Industry, 1920-1950 (Cambridge Studies in the History of Mass Communication)

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9780521042666: Selling Hollywood to the World: US and European Struggles for Mastery of the Global Film Industry, 1920-1950 (Cambridge Studies in the History of Mass Communication)

The global expansion of Hollywood and American popular culture in the first decades of the twentieth century met with strong opposition worldwide. Determined to defeat such resistance, the Hollywood moguls of the time created a powerful trade organization that worked closely with the U.S. State Department in an effort to expand the American film industry's dominance. This book offers insight into and analysis of European efforts to overcome the American film industry's pre-eminence. In contributing to the understanding of American popular culture at home and abroad, it demonstrates Hollywood's role in orchestrating the American century.

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"...a well-researched synthesis of Hollywood history that adds useful insight to the vibrant field of transatlantic studies..." American Studies International

"...a rich resource for anyone interested in what has been at stake in the interplay between Hollywood and its rival cinemas...a well-researched work that enriches our understanding of a complex relationship that continues to impact communities around the world." Film Quarterly

"Interesting and important..." Catholic Biblical Quarterly

"Joining the distinguished "Cambridge Studies in the History of Mass Communications" series, this deserving book takes its place on the shelf with such fine works as Kristin Thompson's Exporting Entertainment.... Well indexed with a good bibliography and a few stills, this is a book for graduate students, researchers, and faculty." Choice

"Trumpbour is to be congratulated for never treating complex issues as simple matters of black or white...[his] research is impressive...and the book has tremendous value for the background it provides on current debates about globalization and Hollywood's continuing domination of the international film scene." Business History Review

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Book Description CAMBRIDGE UNIVERSITY PRESS, United Kingdom, 2008. Paperback. Book Condition: New. Language: English . Brand New Book ***** Print on Demand *****.The global expansion of Hollywood and American popular culture in the first decades of the twentieth century met with strong opposition throughout the world. Determined to defeat such resistance, the Hollywood moguls created a powerful trade organization that worked closely with the US State Department in an effort to expand the American film industry s dominance worldwide. This book offers insight into and analysis of European efforts to overcome the American film industry s pre-eminence. It focuses particularly on Britain, Hollywood s largest overseas market of the interwar years; France, a nation with an alternative vision of cinema; and Belgium, which was entrusted by the Vatican with coordination of the international movement against depravity in films. In contributing to the understanding of American popular culture at home and abroad, this study demonstrates Hollywood s role in orchestrating the American Century. Bookseller Inventory # AAV9780521042666

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Published by CAMBRIDGE UNIVERSITY PRESS, United Kingdom (2008)
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Book Description CAMBRIDGE UNIVERSITY PRESS, United Kingdom, 2008. Paperback. Book Condition: New. Language: English . Brand New Book ***** Print on Demand *****. The global expansion of Hollywood and American popular culture in the first decades of the twentieth century met with strong opposition throughout the world. Determined to defeat such resistance, the Hollywood moguls created a powerful trade organization that worked closely with the US State Department in an effort to expand the American film industry s dominance worldwide. This book offers insight into and analysis of European efforts to overcome the American film industry s pre-eminence. It focuses particularly on Britain, Hollywood s largest overseas market of the interwar years; France, a nation with an alternative vision of cinema; and Belgium, which was entrusted by the Vatican with coordination of the international movement against depravity in films. In contributing to the understanding of American popular culture at home and abroad, this study demonstrates Hollywood s role in orchestrating the American Century. Bookseller Inventory # AAV9780521042666

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Book Description Cambridge University Press. Paperback. Book Condition: New. Paperback. 400 pages. Dimensions: 8.9in. x 6.0in. x 1.3in.The global expansion of Hollywood and American popular culture in the first decades of the twentieth century met with strong opposition worldwide. Determined to defeat such resistance, the Hollywood moguls of the time created a powerful trade organization that worked closely with the U. S. State Department in an effort to expand the American film industrys dominance. This book offers insight into and analysis of European efforts to overcome the American film industrys pre-eminence. In contributing to the understanding of American popular culture at home and abroad, it demonstrates Hollywoods role in orchestrating the American century. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Paperback. Bookseller Inventory # 9780521042666

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