Media Programming: Strategies and Practices

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9780534636890: Media Programming: Strategies and Practices

MEDIA PROGRAMMING: STRATEGIES AND PRACTICES is an exciting book that will provide you with the most accurate and current information on the techniques and strategies used in the programming industry. This innovative text covers everything from how programs are selected to the limits of media programming.

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You can get timely updates on the book!  Follow @eastmanferguson on Twitter, or search "media programming" on Facebook, or locate bookmarks on delicious.com/dougferguson294, or just visit media-programming.com

About the Author:

Susan Tyler Eastman is a professor in the Department of Telecommunications at Indiana University. She earned her BA from the University of California, her MA from San Francisco State University, and her PhD from Bowling Green State University.

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Susan Tyler Eastman, Douglas A. Ferguson
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