Mark Csordos launched his business with only $2,500 and zero business experience. Less than two years later, after a rocky start, he was featured in The New York Times and Vogue, trumpeting his achievements. After selling his business four years later, Csordos recorded what he had learned from his accomplishments - and challenges. In Business Lessons for Entrepreneurs Csordos covers the nitty-gritty realities of entrepreneurship: People will lie to you, love your family but don't work with them, the power of goal setting, charge what you're worth, and many other key topics. A must-read for practicing and potential entrepreneurs, this valuable book acts as a mentor for budding business owners, offering the straightforward advice Csordos wished he had received before starting his company.
"synopsis" may belong to another edition of this title.
Mark Csordos is a leadership and time management consultant. He gives seminars throughout the United States. He had consulted with companies such as Bell South, Volvo North America, Yellow Book USA and Starlight International. Mark was the founder and president of the C&S Mystery Shoppers, Inc., form the company's inception in 1995 until the sale of the company in 1999. Some of his better known clients were Pizza Hut, Wendy's, ShopRite, the New Jersey State Lottery and Embassy Suites. Mark is a gradute of Rutger's University with a degree in communications.Review:
I. MACHIAVELLIAN THOUGHTS. 1. Do You Have the Right Stuff? 2. Watch Out for Number One- Part 1; Watch Out for Number One- Part 2. 3. Show Me the Money! 4. Let?s Face it: People Lie to You. 5. Don?t Take it Personally. 6. Give Your Best, but Don?t Give Your Soul. 7. It?s Lonely at the Top: Leadership for the First Time. 8. Learn the Art of Self Promotion. II. TIME AND EXPERIENCE. 9. The Power of Goal Setting. 10. Knock, Knock, It?s Opportunity. 11. Fail to Plan and You Plan to Fail. 12. Work on the Business, Not in it. 13. Everything Costs Twice as Much, Takes Twice as Long and Yields Half the Results You Expect. 14. The Best Advertising Really Is a Satisfied Customer. 15. Charge What You?re Worth. 16. Adversity is a Great Teacher. 17. Learn from Others? Mistakes. 18. It?s a Numbers Game. 19. Next! 20. The Value of Patience. III: ENTREPRENEURIAL TRAINING. 21. Dare to Dream. 22. Live Your Passion. 23. Be an Idea Mill. 24. Exercise Your Mind. 25. Read, Read, Read. 26. Listen, Listen, Listen. 27. I Think, Therefore I Am. 28. Go Outside and Play. IV: DEALING WITH PEOPLE. 29. What Did They Say? Be an Effective Communicator. 30. Attend the School of Hard Knocks. 31. Love Your Family, Don?t Work with Them. 32. Win Friends and Influence People. 33. Don?t Skimp on Consultants. 34. No One Knows it All. 35. Your Worth as a Person is Not Equal to Your Success or Failure in Business. Index.
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