Communication: Principles for a Lifetime [4 E] (Tarrant County South [Custom])

Steven A. Beebe

ISBN 10: 055825280X ISBN 13: 9780558252809

Publisher: Pearson

Synopsis

For courses in Introduction to Communication

A five-principles approach that helps students build practical communication skills
Revel(TM) Communication: Principles for a Lifetime was designed to address the biggest challenge when teaching Introduction to Communication: how to present the variety of fundamental theory and skills without overwhelming learners. By organizing the text around five key principles of communication, authors Steven Beebe, Susan Beebe, and Diana Ivy help students to see the interplay among communication concepts, skills, and contexts. The 7th Edition has been updated with new coverage of social media communication strategies, more videos integrated into the chapter, and the transition of previously static figures into interactive content.

Revel is Pearson's newest way of delivering our respected content. Fully digital and highly engaging, Revel replaces the textbook and gives students everything they need for the course. Informed by extensive research on how people read, think, and learn, Revel is an interactive learning environment that enables students to read, practice, and study in one continuous experience -- for less than the cost of a traditional textbook.

NOTE: Revel is a fully digital delivery of Pearson content. This ISBN is for the standalone Revel access card. In addition to this access card, you will need a course invite link, provided by your instructor, to register for and use Revel.

Edition details

• Publisher: Pearson
• ISBN 10: 055825280X
• ISBN 13: 9780558252809
• Binding: Unknown Binding
• Language: English
• Edition number: 4