Inventology: How We Dream Up Things That Change the World

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9780593073476: Inventology: How We Dream Up Things That Change the World

A father cleans up after his toddler and imagines a cup that won't spill. An engineer watches people using walkie-talkies and has an idea. A doctor figures out how to deliver patients to the operating room before they die. By studying inventions like these-the sippy cup, the cell phone, and an ingenious hospital bed-we can learn how people imagine their way around "impossible" problems to discover groundbreaking answers. Pagan Kennedy reports on how these enduring methods can be adapted to the twenty-first century, as millions of us deploy tools like crowdfunding, big data, and 3D printing to find hidden opportunities. Inventology uses the stories of inventors and surprising research to reveal the steps that produce innovation. As Kennedy argues, recent advances in technology and communication have placed us at the cusp of a golden age; it's now more possible than ever before to transform ideas into actuality. Inventology is a must-listen for designers, artists, makers, and anyone else who is curious about creativity. By identifying the steps of the invention process, Kennedy reveals the imaginative tools required to solve our most challenging problems.

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From the Back Cover:

A delightful account of how inventors do what they do. Kirkus Reviews, starred review

People often become convinced they have to make a tradeoff between two desirable qualities that are impossible to achieve at the same time. Imagine you re building an electric car; you will require a lot of battery power so that the car can travel for hundreds of miles before it has to charge up again. But as soon as you begin adding batteries, you also add weight, making the car so heavy that it won t go very far. The obvious solution (add more batteries) seems to cancel itself out. Faced with this paradox, your imagination may shut down, and you may find you can t seem to generate any ideas. When we believe that we must pick between A and B, our mind fails because we forget to search for a third or fourth or fifth possibility that skirts the seeming conundrum. For instance, what if you could transform the entire car into a giant battery and use its structural parts like the hood and the door to store energy? Indeed, several groups of researchers are now investigating this ingenious work-around; they re developing carbon-fiber material that would transform the car s body into a power-storage system. This approach involves a whole new way of thinking about batteries no longer would the power-storage devices be considered a burden on the car. Instead, the batteries would become the car (or the laptop, or the phone).

from INVENTOLOGY
"

From the Inside Flap:

Find out where great ideas come from.

A doctor realizes that an innocent-looking tube is killing his patients.A father cleans up after his toddler andbuilds a sippy cup that won t spill. An engineer dreams of a different world and pioneers the cell phone.

By studying breakthroughs like these, we can learn how people imagine their way around impossible problems to discover groundbreaking answers. Pagan Kennedy reports on how enduring methods of invention can be adapted tothe twenty-first century, as millions of us deploy tools like crowdfunding, big data, and 3-D printing to address our needs or realize our dreams.
Inventologydraws on fresh research and the surprising stories behind many inventions old and new to reveal the steps that most reliably produce discovery. As Kennedy shows, recent advances in technology and communication have placed us at the cusp of a golden age; it s now more possible than ever before to transform ideas into actuality. This myth-shattering book is a must-read for anyone who is eager to understand how the most amazing, important new things come into the world.
"

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Book Description Transworld Publishers Ltd, United Kingdom, 2016. Paperback. Book Condition: New. Language: English . Brand New Book. Find out where great ideas come from. A businessman struggles with his luggage at an airport and pioneers the wheeled suitcase. An engineer watches people using walkie-talkies and dreams up the mobile phone. A printer is frustrated by his unpredictable inks and creates the Pantone colour system. Why were these particular people able to identify a problem, and how did they discover the solutions that everyone else missed? Where exactly did their great ideas come from, and how did they go about making them a reality? In pursuit of answers, Pagan Kennedy has spent her career examining the creative process, interviewing inventors and engineers, scientists, psychologists and economists in a bid to understand how we create. In Inventology Kennedy collects their wisdom and explores a series of landmark inventions, taking us through the processes by which we have come to dream up new products and technologies, and conceived solutions to `impossible problems. A must-read for anyone who is curious about imagination, design and innovation, Inventology will inspire and entertain, and will show you how to become more creative. Bookseller Inventory # LIB9780593073476

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Book Description Transworld Publishers Ltd, United Kingdom, 2016. Paperback. Book Condition: New. Language: English . Brand New Book. Find out where great ideas come from. A businessman struggles with his luggage at an airport and pioneers the wheeled suitcase. An engineer watches people using walkie-talkies and dreams up the mobile phone. A printer is frustrated by his unpredictable inks and creates the Pantone colour system. Why were these particular people able to identify a problem, and how did they discover the solutions that everyone else missed? Where exactly did their great ideas come from, and how did they go about making them a reality? In pursuit of answers, Pagan Kennedy has spent her career examining the creative process, interviewing inventors and engineers, scientists, psychologists and economists in a bid to understand how we create. In Inventology Kennedy collects their wisdom and explores a series of landmark inventions, taking us through the processes by which we have come to dream up new products and technologies, and conceived solutions to `impossible problems. A must-read for anyone who is curious about imagination, design and innovation, Inventology will inspire and entertain, and will show you how to become more creative. Bookseller Inventory # LIB9780593073476

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Book Description Bantam Press Random House UK Jan 2016, 2016. Taschenbuch. Book Condition: Neu. Neuware - Find out where great ideas come from. A businessman struggles with his luggage at an airport and pioneers the wheeled suitcase. An engineer watches people using walkie-talkies and dreams up the mobile phone. A printer is frustrated by his unpredictable inks and creates the Pantone colour system. Why were these particular people able to identify a problem, and how did they discover the solutions that everyone else missed Where exactly did their great ideas come from, and how did they go about making them a reality In pursuit of answers, Pagan Kennedy has spent her career examining the creative process, interviewing inventors and engineers, scientists, psychologists and economists in a bid to understand how we create. In Inventology Kennedy collects their wisdom and explores a series of landmark inventions, taking us through the processes by which we have come to dream up new products and technologies, and conceived solutions to 'impossible' problems. A must-read for anyone who is curious about imagination, design and innovation, Inventology will inspire and entertain, and will show you how to become more creative. 288 pp. Englisch. Bookseller Inventory # 9780593073476

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Book Description Bantam Press Random House UK Jan 2016, 2016. Taschenbuch. Book Condition: Neu. Neuware - Find out where great ideas come from. A businessman struggles with his luggage at an airport and pioneers the wheeled suitcase. An engineer watches people using walkie-talkies and dreams up the mobile phone. A printer is frustrated by his unpredictable inks and creates the Pantone colour system. Why were these particular people able to identify a problem, and how did they discover the solutions that everyone else missed Where exactly did their great ideas come from, and how did they go about making them a reality In pursuit of answers, Pagan Kennedy has spent her career examining the creative process, interviewing inventors and engineers, scientists, psychologists and economists in a bid to understand how we create. In Inventology Kennedy collects their wisdom and explores a series of landmark inventions, taking us through the processes by which we have come to dream up new products and technologies, and conceived solutions to 'impossible' problems. A must-read for anyone who is curious about imagination, design and innovation, Inventology will inspire and entertain, and will show you how to become more creative. 288 pp. Englisch. Bookseller Inventory # 9780593073476

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Book Description Bantam Press Random House UK Jan 2016, 2016. Taschenbuch. Book Condition: Neu. Neuware - Find out where great ideas come from. A businessman struggles with his luggage at an airport and pioneers the wheeled suitcase. An engineer watches people using walkie-talkies and dreams up the mobile phone. A printer is frustrated by his unpredictable inks and creates the Pantone colour system. Why were these particular people able to identify a problem, and how did they discover the solutions that everyone else missed Where exactly did their great ideas come from, and how did they go about making them a reality In pursuit of answers, Pagan Kennedy has spent her career examining the creative process, interviewing inventors and engineers, scientists, psychologists and economists in a bid to understand how we create. In Inventology Kennedy collects their wisdom and explores a series of landmark inventions, taking us through the processes by which we have come to dream up new products and technologies, and conceived solutions to 'impossible' problems. A must-read for anyone who is curious about imagination, design and innovation, Inventology will inspire and entertain, and will show you how to become more creative. 288 pp. Englisch. Bookseller Inventory # 9780593073476

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