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This toolkit is about putting design at the center stage of change management. It’s about looking at change management in an innovative way. My goal is to provide you essential building blocks to design change, design ideas, that people understand, talk about, willingly adopt, and even celebrate. Get the change right, get the design right, and people will follow. This toolkit doesn’t require you to stop using conventional change management practices, though it challenges you to rethink how you go about it. In the end, you will have a framework, structure, and plan to make serious progress in making ideas happen and leading change in your business.
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