Niche To Rich: Zap! Your Way To Success

 
9780615866635: Niche To Rich: Zap! Your Way To Success

There has never been a better opportunity for people to live the American Dream. Merrie and Jeff Wycoff launched their tile cleaner from a garage-based business, and when they found the niche of Restoration, their infomercial for Zap! The Professional Restorer took them from $300K in debt to $180 million in sales. Niche to Rich: Zap! Your Way to Success explains how to find and fill a hole in the market by using the 5 Rs of Recognizing, Reinventing, Reeducating, Reaching Out and Releasing your product or service to exponentially increase your chances of success.

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About the Author:

Merrie graduated from CSUC with dual degrees in Public Relations and Italian, followed by a series of arts and culture courses in Florence, Italy. Because of those experiences, she knew she was destined to dive deeper into history but fate handed her a side trip first. Her next stop was at The Nevada State Journal/Reno Evening Gazette, writing feature stories for the Entertainment Section for a short time before Los Angeles and the beach called to her. She answered the call and landed her dream job at Entertainment Tonight, where she spent many years as a lead story Segment Producer, writing, directing and editing. Merrie met and worked with some of the Hollywood greats including: Bette Davis, Lucille Ball, Milton Berle and Jimmy Stewart. Merrie and Jeff Wycoff were married in 1990 and started Tile Pros, a tile restoration company that served the Southern California market. While having a family, Merrie and Jeff formed an infomercial company, where her writing, producing and directing skills were used to create many Direct Response spots, including those for Zap! The Professional Restorer that generated 180 million in sales. Minute Groom Waterless Dog and Cat Shampoo, and Herplex, a homeopathic Herpes product, were their other popular creations. Together, they launched Simplicity, the first hypo-allergenic, non-toxic, bio-degradable laundry product, which made it to the top tier of Consumer Reports best cleaning products, ranking number two after Tide. Post Hollywood, Egypt wasn't far away in Merrie's thoughts. She traveled extensively throughout Egypt, studying with the ancient wisdom keepers and uncovering an entirely unique perspective of the Egyptian culture. She earned her Doctorate in Metaphysics, a Ph.D. in Comparative Religion, and has earned her Egyptology certificate with the University of Manchester in the United Kingdom. Her travels, studies and conversations revealed a breadth of details, mystery and intriguing stories that are woven throughout the award-winning Shadow of the Sun, and Stealing the Shadow of Death, her first two historical fantasy novels in The Shadow Saga. She wrote Work like an Egyptian 9 Leadership Styles of the Ancient Kings and Queens, which mixes her entrepreneurial skills with her passion for Egyptian history. Her recently released book, Born in Orgasmic Bliss Turn Your Contractions Into Expansions, revolutionizes childbirth and explains why a bliss-filled birth is essential to welcoming into the world a new breed of fully integrated children. Currently, Merrie resides in Colorado and owns a 100-acre and ran a Dressage Equestrian Center that featured international clinicians, nationally recognized horse shows and a large children s training program. You can also find her dabbling in bee-keeping and watching her biodynamic vegetables grow. Merrie is a vibrational healer working with local and long distance healing clientele. She is a member of the Rocky Mountain Fiction Writers, the Crested Butte Writers, AuthorU, The Egyptian Study Society, and The Amarna Research Foundation. Merrie founded WOMBS, Women's Orgasmic Mindful Birth Sisterhood, to help educate pregnant women on how to turn their pain into bliss and co-create a new society of happy children.

Review:

This book offers simple, yet compelling tips to give you courage in launcing or improving your business. --James Malinchak - featured on NBC's hit TV Show "Secret Millionaire"

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Merrie P Wycoff
Published by Rosa Mystica Publishing (2013)
ISBN 10: 0615866638 ISBN 13: 9780615866635
New Paperback First Edition Quantity Available: 1
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Book Description Rosa Mystica Publishing, 2013. Paperback. Book Condition: New. book. Bookseller Inventory # M0615866638

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