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This is a rich collection of contemporary perspectives on how culture is produced and commodified using current examples from music, television, magazines, sports, and advertising. Incorporating a variety of theoretical frameworks, the book addresses, in addition, issues of social and cultural diversity in readings by key scholars that are accessible and provocative for both students and academics.
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This unique collection of readings highlights the complex relationship between the worlds of cultural production & consumption in the 20th century.From the Back Cover:
This is a rich collection of essays highlighting the complex relationship between cultural production and consumption using examples from music, television, magazines, sports, and advertising. Classic, contemporary, and newly commissioned articles examine the key themes and debates on popular culture by key scholars. Using a multitude of perspectives the book explores how culture is commodified and turned into profit, including a study of contemporary celebrity and fandom. In addition, issues of social and cultural diversity are addressed in readings that are accessible and provocative for both students and academics.
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Book Description Wiley-Blackwell, 2000. Condition: New. book. Seller Inventory # M0631217096