"synopsis" may belong to another edition of this title.
Contemporary Strategy Analysis introduces students to the fundamental concepts and principles of strategy. The text reflects current academic thinking and management practice, and gives students the tools they need to formulate and implement strategies in order to enhance the performance of the organizations that they join. Now in its fourth edition, this exciting text has been thoroughly revised and updated.
Special features of the fourth edition include:
- the creation and development of organizational capability
- winner-takes-all markets
- network externalities and competition for standards
- complexity and self-organization
- strategic innovation
"About this title" may belong to another edition of this title.
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