Addressing the specific needs of engineers, scientists, and technicians, this reference introduces engineering students to the basics of marketing, human resource management, employment relations, personnel management, and financial management. This guide will help engineering students develop a sense for business and prepare them for the commercial and administrative dealings with customers, suppliers, contractors, accountants, and managers.
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W. P. Nel is a senior lecturer at the school of engineering in Unisa, South Africa, in the areas of engineering and technology management, fuel-cell technology, and systems and mining engineering.
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