Providing students with worked-through examples and solutions to the exercises found at the end of each chapter in the accompanying textbook, this guide enables students to develop analytical and statistical business skills. Some of the topics covered in this manual include data types, sources, and collection methods; dispersion and skewness measures in descriptive statistics; and probability distributions.
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Trevor Wegner is a statistical consultant, a former lecturer of marketing research and management science at the University of Cape Town, and the author of Quantitative Methods for Marketing Decisions.
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Book Description Juta Academic, 2009. Paperback. Book Condition: Used: Good. Bookseller Inventory # SONG0702177350