Cornerstones of Strategic Management - Softcover

Dickie, Carolyn; Dickie, Laurence

Softcover

ISBN 10: 0734610238 ISBN 13: 9780734610232

Publisher: Tilde Publishing and Distribution, 2011

Synopsis

Whereas management is described as the means of coordinating the current functions of planning, organizing, leading and controlling, strategic management is related more to a company’s business strategy determined by fundamental choices. These choices define its long-term objectives, its value proposition in the market and how it is structured as a means of building and sustaining competitive business systems.

Key features include:

* Authoritative yet understandable treatment of topics covered
* Terms and concept review questions
* Skill builders and discussion questions
* At least one case study in each chapter
* Extensive glossary
* Study guide

About this title

About the Author:

LAURENCE DICKIE is a senior International Programs academic and is currently the Academic Director of Teaching, Learning and Research in that department of Curtin Business School. He has extensive teaching experience at primary, secondary and tertiary levels, teaching in business, management, communications, human resource management and training and development.

About this edition

• Publisher: Tilde Publishing and Distribution
• Publication date: 2011
• ISBN 10: 0734610238
• ISBN 13: 9780734610232
• Binding: Paperback
• Number of pages: 340