Share, Retweet, Repeat: Get Your Message Read and Spread - Softcover

Hlinko, John

Softcover

ISBN 10: 0735204616 ISBN 13: 9780735204614

Publisher: Penguin Publishing Group, 2012

Synopsis

In Share, Retweet, Repeat, John Hlinko shows readers how to take their ideas, causes, and products, and craft marketing campaigns around them that create buzz. In the world of constant communication, the average consumer of information has transformed into a publisher of information as well. With easy to follow steps, Hlinko teaches readers how to create spreadable messages to optimize return on investment on any communications budget. This book is for anyone who wants to learn how to stand out, be noticed, and get others talking about them.

About this title

From the Inside Flap

Praise for John Hlinko and Share, Retweet, Repeat:

• "Hlinko is one of those guys who have figured out how to actually get some use out of the Internet, whether by tapping into heretofore unidentified fundraising pools, getting a political message out to people who typically ignore political messages, or poking a pointed stick in the Establishment's eye" -- Gersh Kuntzman, Newsweek.com
• "Quite honestly, Hlinko is the best at what he does. Plus, he's got a sense of humor that rivals at least three of his other senses. ...Four stars!" -- Kevin Bleyer, Writer, The Daily Show with Jon Stewart
• "Gore might have invented the Internet but John figured out how to make it work." -- Suzie O'Hair, Start-up Advisor 
• "John Hlinko has pushed the envelope when it comes to groundbreaking strategies to attract, engage, and activate grassroots supporters." -- Mike McCurry, Former White House Spokesman 
• "John Hlinko stepped forward to help us at MoveOn.org when we were just getting going. He's always an inspiration, bringing a deeply creative approach to everything he does." -- Joan Blades, co-founder, MoveOn.org and MomsRising.org 
• "[One of world's top 25] individuals, organizations and companies that are having the greatest impact on the way the Internet is changing politics," -- World Forum on e-Democracy
• "He is one of the first people I think of when needing some creative ideas, some grassroots fire, and some technology expertise. That's a pretty damn good endorsement, and I mean every word of it." -- Donnie Fowler, Campaign Manager, Wes Clark for President, and national field and delegates director, Gore 2000
• "Whether inside the box or out, John knows how to cook up dishes of information that are fun, irresistible and nutritious. His advice has been invaluable as we've grown Blogads." -- Henry Copeland, Founder, Blogads.com

About the Author

John Hlinko has long been recognised as an innovator and "Buzz Czar" on the grassroots marketing front, using emerging technology and creative communications to achieve maximum results.

Edition details

• Publisher: Penguin Publishing Group
• Publication date: 2012
• ISBN 10: 0735204616
• ISBN 13: 9780735204614
• Binding: Paperback
• Language: English
• Edition number: 1
• Number of pages: 240