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SST ™ is a powerful sales education program that has enabled clients to improve performance by up to 500% by teaching them the skills and tools to communicate in the preferred style of the buyer. It emphasizes the importance of learning one personality type extremely well: your own.
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Dr. Arnold J. Tilden, Jr. has combined his background in psychology with his expertise in high value consultative selling to develop the break through sales education model SST ™: Successful Selling to Type. "Fundamentally", he observes, "counseling and selling require the same three skill sets: asking questions, listening and proposing solutions. However, the counseling profession has long recognized the importance of communicating in the preferred style of he client and the success of the counseling to type approach is well documented." In his powerful Successful Selling to Type program, Dr. Tilden teaches professional sellers what professional counselors have practiced for decades: how to understand their own natural preferences and to customize communication to appeal to those of the client. Prior to launching his consulting practice and becoming a partner in PfP Consulting, Tilden taught psychology and management at the college level where he also served as a dean and vice president.
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